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Develop multi-channel global B2B social media strategy in collaboration with VP of Global Marketing and Director of Global Campaigns to support holistic demand generation campaigns and branding needs.
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Set strategic vision in partnership with the SVP of Global Marketing, manage and execute the social, digital and editorial practice across the full ecosystem of current properties and platforms including Instagram and TikTok.
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7+ years of experience in marketing demand generation and B2B marketing role in B2B tech / startup, preferably with experience in both enterprise sales and PLG. As a Campaign Manager, you will be responsible for planning, executing, and managing marketing campaigns to drive funnel velocity and customer engagement, including ideation, market research, target audience segmentation, ad and creative development and execution (in coordination with the Creative Director), digital marketing campaign performance and tactical recommendations.
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Foursquare's flexible building blocks include technology to maximize marketing impact and drive incremental real-world engagement (Attribution, Audience, Proximity, SDK); data to deeply understand points of interest and real-world behavior patterns (Places and Visits), and tools to conduct advanced analysis, data enrichment, unification and visualization (Studio.
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A pioneer of the geo-location space, Foursquare s location tech stack is being utilized by our mobile apps CityGuide and Swarm, as well as the world s largest enterprises and most recognizable brands, like Amazon, Microsoft, Samsung, Spotify, Uber, Airbnb and others.
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We are looking for a Legal Marketing Director with the capability to drive awareness and demand for the J&Y Law brand through all marketing channels. The ideal candidate should have a strong understanding of both the creative and analytical side of traditional marketing channels (TV, radio, outdoor) and digital marketing channels, including but not limited to PPC, SEO/SEM, social & influencer marketing strategy, digital advertising, and overall growth marketing strategies in order to drive awareness, consideration, and conversion for multiple brands.
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Reporting to the CEO, you will be a key member of the Executive Team. To succeed in this role you should have experience as a VP or Senior Director of Marketing in private equity or venture capital backed B2B software / SaaS companies with a global customer base.
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The Marketing Manager will also provide direct support and sales enablement for our inside and field sales teams, including supporting on-demand collateral development such as custom pitch presentations, developing key messaging, supporting the development of thought leadership articles, trade show execution, and helping to manage key marketing programs.
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Job Summary: The Digital Marketing Director will work closely with the VP Marketing to develop and implement overall digital strategies with a focus on demand generation and demand capture that supports our resort's overall business and marketing goals.
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Measures and reports performance of all digital marketing channels and assesses against goals and KPIs. Ten+ years Digital Marketing experience and/or training; or equivalent combination of education and experience.
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Collaborate with the VP of Growth Marketing and the Director of Demand Generation to develop comprehensive campaign plans aligned with target audience and strategic objectives.
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The Senior Demand Generation Manager, Campaigns is responsible for planning, executing, and optimizing multi-channel marketing campaigns to generate demand, attract new customers, and nurture existing leads throughout the customer journey.
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Manage the direct sales activities of the hotel in partnership with the hotel’s Regional Sales Director (RSD) and Global Sales Office (GSO) to uncover the appropriate demand located in the hotel’s trade area.
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Work cross functionally with Demand Generation, Content Marketing and Ad Operations on new business and win back opportunities using historical category, spend and product performance data to drive lead generation strategies.
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The operations team focuses on forecasting, driving alignment with factory production and delivering efficiency tools and our marketing capability drives demand and localized marketing in locations around the globe.
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