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Use audience, channel, and performance data to inform conception and creation of digital content calendars, channel strategies, and a suite of on-brand marketing content aligned to channel strategy and buyer stage, including web copy & landing pages, web articles, blogs, e-mails, advertising, case studies, social/sharables, tip sheets, infographics, multimedia scripts, as well as reports and other longer form lead gen magnets.
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Advanced working knowledge of search engine marketing (Google Ads), search engine optimization (SEO), paid social ads (Facebook, Instagram, TikTok, Pinterest, YouTube), display/programmatic, email, Data Management Platforms and web analytics (Google Analytics, Adobe Analytics, Google Tag Manager.
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Experience creating and applying customer-centric, data-driven content strategy, channel strategy and demand funnel to create editorial calendars with different types of digital-first, consistent, engaging brand & marketing content and communications across channels to meet goals.
Full-timeExpandApply NowActive JobUpdated 8 days ago - UpvoteDownvoteShare Job
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Drives strategy and decisions in digital marketing alongside Director of Public Relations, Director of Revenue, and agency partners to favorably increase desired metrics in SEO (Search Engine Optimization), PPC, paid social, email marketing and display advertising to ensure messaging and creative is aligned across all platforms.
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This involves partnering with global, regional, and segment marketers, digital marketing & channel strategists, corporate communications leads, integrated marketing communications leads, and brand owners to create data-driven content strategies aligned to business goals.
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Experience with creating content strategies for and managing content on enterprise channels, like enterprise CMS (e.g. Sitecore, AEM), Marketing Automation (e.g. Pardot, Eloqua, Marketo), Paid Media and Organic Social platforms (e.g. Google, LinkedIn, Instagram, YouTube.
Full-timeExpandApply NowActive JobUpdated 6 days ago - UpvoteDownvoteShare Job
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Interlock with Marketing Operations and Demand Gen to drive personalization into the web experience as part of an intelligent multichannel approach (drawing on first- and third-party data - using personalization engine tools interlocked to MAP/CRM/CDP, demonstrating increases in engagement and conversion.
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Cribl is looking for a senior web marketing hero to take Cribl's website experience to the next level, through UX planning, interlock to product experiences, personalization, conversion rate optimization and behavioral analytics.
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BASIC PURPOSE: The Digital Marketing Manager establishes brand and channel preference and executes data-driven strategy for Four Seasons Resort and Residences Napa Valley. The Digital Marketing Manager is an Assistant Manager role, who supports the Director of Public Relations Manager and Director of Sales & Marketing to execute strategies in digital marketing, social and influencer media markets, strategy and content development, collateral oversight, website wireframe, content, and analytics.
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Experience with search-engine optimization (SEO) strategy and application to content development. You will contribute to a digital-first, brand marketing content strategy to build brand identity and contribute to business growth through the creation and distribution of customer-centric content.
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Analyze digital performance, social media metrics, and Google webmaster tools data to leverage strategic insights and improve digital communications practices, return on advertising investment, and search engine optimization efforts (SEO.
$130,000 - $160,000 a yearFull-timeExpandApply NowActive JobUpdated 7 days ago - UpvoteDownvoteShare Job
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Manage and optimize digital channels including search engine marketing (SEM), paid advertising, ABM, and email marketing campaigns for demand generation. Experience with Account-Based Marketing (ABM), paid advertising, Search Engine Marketing (SEM), website optimization, and email marketing.
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This involves using digital channels to include PPC (Pay-Per-Click), SEO (Search Engine Optimization), email marketing, social media, and affiliate marketing. 5-7+ years of professional experience in Digital marketing, Affiliate Management, with at least 3 years spent in paid media.
$95,000 - $115,000 a yearFull-timeExpandApply NowActive JobUpdated 5 days ago - UpvoteDownvoteShare Job
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Drives strategy and decisions in digital marketing alongside Director of Marketing, Director of Revenue, and agency partners to favorably increase desired metrics in SEO (Search Engine Optimization), PPC, paid social, email marketing and display advertising to ensure messaging and creative is aligned across all platforms.
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Working knowledge of Search Engine Optimization (SEO) best practices and paid search; familiarity with web design principles is a plus. 6 years’ experience with Google Analytics and Adobe Analytics, experience analyzing data from e-commerce and marketing automation experience.
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