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As a full-service growth marketing firm, we offer best-in-class services including: SEO, Content Marketing, Paid Media, Social Media Marketing, Programmatic + CTV, Public Relations, Influencer Marketing, Email + SMS, Conversion Rate Optimization, Retail Marketing, Creative, and Web Development.
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Experience with content management systems (CMS) like WordPress, marketing automation platforms like HubSpot Marketing, email marketing software, and market research tools like SurveyMonkey.
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Proven record of creating, managing, and owning B2B content marketing “pillar-and-spoke” strategy that drives organic traffic that converts through creation of compelling SEO-optimized content.
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This includes website content to support traffic and conversion goals, editorial planning, content development, paid ads, paid and earned media, SEO/SEM, social media and community management, email marketing, etc.
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Collaborate with the Chief Marketing Officer to develop compelling and on-brand content and copy for various marketing materials, including website content, product descriptions, social media posts, email campaigns, brochures, and advertisements.
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Develop and implement digital marketing strategies across multiple channels, including email marketing, social media, SEO, SEM, content marketing, and display advertising.
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Manage and build NRDC’s presence on select news aggregators (Flipboard, Apple News, etc) and seek out other opportunities to drive referral traffic to NRDC.org. Partner with the Digital Advocacy and Entertainment Partnerships teams to leverage editorial in support of audience acquisition and conversion goals across the Communication Department, and to help support content influencer strategies.
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Create and execute plans, using insights from Google Analytics and SEMRush, in addition to data and recommendations provided by our content marketing and analytics directors, to grow strategic audiences through targeted editorial/storytelling content.
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SEO manager will partner with content creators, developers, designers, brand advertising team, digital marketing teams and SEO agency partners to plan and organize website content, monitor keyword rankings, and analyze traffic data.
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Create robust social strategy, content, calendar, and campaigns (organic and paid) across various platforms (Facebook, Instagram, TikTok) increasing the company’s traffic and overall visibility.
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This person has experience owning a content marketing strategy and enjoys taking action from the insights they have gathered to make a direct impact in areas including organic traffic and SERPs.
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Support strategies and execute paid and organic search and social strategies for increasing site traffic, visibility, and retention through the use of various content marketing, SEO, SEM, Geotargeted and PPC techniques.
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Track and analyze content marketing performance metrics, such as website traffic, engagement, lead generation, and conversion rates, providing regular reports to stakeholders and identifying opportunities for improvement.
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Ideate and implement a full-scale marketing, advertising, PR, and special events program to create engaging connections with consumers at recently debuted property Halo at Wells Fargo Center, a 60K SF, food-focused, mixed-use, retail complex, attached to 2.5M SF office campus in Downtown Los Angeles.
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Utilize content management systems to review Key Performance Indicators and analyze social media channel traffic and user engagement metrics, assessing the impact of content marketing initiatives.
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