Upvote
Downvote
VP, Marketing - POM Wonderful & Halos Citrus
Share Job
- Suggest Revision
Full-time
- The VP, Marketing will develop and execute marketing and advertising strategy for POM Wonderful, Seedless Lemons, and Wonderful Halos - several of our most successful and well-known healthy, good-for-you products.
- History of working with sales leadership teams to build persuasive trade marketing plans and communication that drive distribution, expansion, innovation, and profit
- Must be experienced with strategic communication across a wide variety of platforms: network/cable television, OTT, streaming services, Print, Web 2.0, Social Media, Public Relations, Packaging, Point-of-Sale, Retail Sales
- Familiarity with the utilization of big data and predictive analytics, such as IRI or Nielsen, to produce consumer targeted insights
- Company prioritizes wellness through its Wonderful NOW (Nourish Our Wellness) initiative, which provides a robust suite of wellness offerings such as access to mental health resources and life coaching, employee community groups, cash rewards for healthy habits, and on-demand fitness videos.
Active Job
Updated 5 days agoSimilar Job
Relevance
Active