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VP, Digital Marketing
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$151,305 a year
Full-time
- The VP, Digital Marketing will oversee marketing strategy across the vast expanses of the digital landscape.
- This crucial leadership role will help Red Bull Records marketing to become a more competitive, digitally focused team to lead the market in fan acquisition and engagement, music discovery, social media/content strategy and audience development.
- Effectively manage digital marketing budgets, in collaboration with Finance and CMO. Support the CMO in leading the wider label team to reach strategic goals and be digital in everything we do.
- Own social media, influencer, UGC, shortform and content strategy across the label and the artist roster to increase visibility for the label and artists.
- Oversee label relationships with all digital platforms including but not limited to TikTok, Meta, Snapchat, X, YouTube, Discord etc.
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