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SVP, Global Media
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- Serves as a liaison between the media department and other divisions within marketing such as publicity, promotions, finance and creative.
- Works closely with research and analytics teams to refine media measurement solutions and harness data insights to shape campaigns.
- Develop and deploy media plans for all Theatrical titles across all verticals including TV, digital, audio, outdoor and experiential
- Direct and oversee an agency team of 50+, including specialists in broadcast planning / buying, digital / planning / buying, social media, outdoor and marketing science
- Work with publicity, creative and servicing teams to coordinate talent involvement and content creation for media sponsorships and corporate synergy integrations
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