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Strategic Accounts And Partnerships Marketing Manager
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Full-time
- Job Description Sock Club is seeking a talented and experienced Strategic Accounts and Partnerships Marketing Manager to join our dynamic marketing team.
- In this role, you will be responsible for developing and executing strategic marketing initiatives targeted at key accounts, driving engagement, and fostering relationships to support revenue growth and brand loyalty.
- Strategy: Define Strategic Accounts and Partnerships Marketing strategy and execution planning focused on our strategic accounts only to fuel high ROI for marketing and sales through identification of buyer intent, mapping of account and account prioritization integrating the use of our multiple ABM tools.
- Sales Enablement, UX, Workflows, Assets: Partner with the regional sales, operations and event marketing to develop regional, account focused playbooks including, but not limited to, outbound prospecting, inbound lead follow up and nurturing, channel activities, live/online events, meeting setting with the goal of building pipeline and accelerating conversion rates for high value accounts.
- Setup & Execution: Collaborate and partner with core marketing functions on campaign concept, custom content requirements, digital marketing support/message testing and creative development to ensure effectiveness for strategic accounts.
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