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Sr Manager, Market Development
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- The Life Sciences Electron Microscopy Business Unit provides innovative electron microscopy workflow solutions for high resolution biological imaging, ranging from atomic resolution imaging of protein complexes to volume acquisition of cellular compartment structures.
- Working closely with cross functional teams, you will lead marketing segment strategy and implement customer-centric marketing campaigns to drive demand, delight customers and achieve sales, marketing, and revenue goals.
- Develop strategic, multi-channel integrated marketing plans for electron microscopy workflows to increase customer acquisition, retention, and expansion
- Develop sales enablement tools, technical training and customer facing materials in collaboration with product management and commercial teams
- Successfully engage with product marketing, commercial team, agencies, and marketing operations to deliver high-quality content and sales enablement
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