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Sr. Director, Market Research Insights
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- The MRI Primary Care Business Unit & Pfizer Brand Lead will partner with the U.S. Primary Care Business Unit President, Global Primary Care Business Unit lead and the Chief Marketing Officer and their senior leadership teams to shape strategy and power a world-class commercial engine, and to ensure the best HCP, patient, and customer experiences.
- The MRI Primary Care & Pfizer Brand lead heads an organization that drives strategy for the 19 Global and US priority brands and assets in the Primary Care Business Unit, advances insights-based organizational decision-making, and drives strategy for the Pfizer Brand and CMO priority initiatives.
- This leader will have accountability across the Primary Care Business Unit (US & Global), the Pfizer Brand, and CMO priority Initiatives, with accountability for 40-60M in market research budget and oversight of an organization of 20-24 colleagues.
- Lead and motivate an organization of high-performing cross-category market research leaders and thought partners embedded within US and Global brand product teams to achieve business objectives in alignment with brand and CMO goals.
- Manage and prioritize OpEx and market research budgets, timelines, and resources, including identifying innovative solutions to champion cost savings without compromising research quality.
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