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Senior Marketing Specialist
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- As a Senior Marketing Specialist you will be a part of our Utility - Grid Services team.
- Coordinate with key contacts for implementation and communication of sales promotions and marketing campaigns from concept development to finished product, including development of marketing collateral such as social and digital campaigns, as well as traditional marketing such as direct mailers, brochures, flyers, catalog pages, etc.
- Assist with development and manage tracking of lead-generation activities such as link building, directory listings, blog, social media, and online press release generation, as requested
- Assist with research and analysis activities such as web metrics/trend analysis and tracking, competitive web site/eCommerce monitoring, customer research, and competitor research.
- 4 to 5 years required, 6 years preferred of product, solution or field marketing experience, preferably in Fortune 500 company.
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