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Senior Manager of Field And Campaign Marketing - ACOO
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Full-time
- The hybrid model provides the advantage of having both in-person time with colleagues and flexible at-home life optimizations.
- The Field and Campaign Marketing Manager is responsible for developing and executing integrated marketing campaigns that drive awareness, demand and usage for MathWorks products.
- Develop and leadthe strategy for building end-to-end marketing campaigns across multiple channels, including email, web, social media, events, webinars, and PR for consumption by our WW field marketing teams.
- Build the internal relationships with field sales and marketing teams in all our regions to roll-up local initiatives that could be used in other regions, ensure that campaigns reflect business needs, and that campaigns are customizable to local needs
- Track and report on WW campaign performance and ROI. Evolve measurement systems to better determine impact of campaigns on business outcomes.
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