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Senior Manager, Marketing LAX
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- As Senior Manager, Marketing, your primary objective is to lead the marketing and guest experience for LAX shops and restaurants to create and execute short- and long-term plans that drive sales, customer experience and NRI growth.
- Lead the development of strategic marketing partnerships with LAWA, airlines, retailers, partners, and key stakeholders to drive terminal sales and elevate the customer experience.
- Spearhead brand identity and develop highly impactful, integrated marketing campaigns including all assets, video, photography, signage/wayfinding, barricade graphics, in-market media buys, digital, etc.
- Develop and manage local PR and media relations plans for marketing campaigns, community programs, new store openings, redevelopment, and innovation initiatives.
- Oversee customer service, mystery shopping, rewards and recognition programs and employee engagement campaigns that enhance the airport customer experience.
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