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Senior Brand Manager, Angel's Envy
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- Your focus is on placing the consumer at the heart behind the brand strategy and prioritize programs with the highest investment potential.
- You will serve as lead for Brand Strategy and Above the Line (ATL) Equity Building.
- You will be responsible for planning, in alignment with the rest of the Brand Team, Brand Home & Field Marketing Team, and the execution of all consumer programs and assets to drive effective, local activation for Angel’s Envy. You will report to the Brand Director.
- You will lead the development of the situation assessment of the Brand in NAM, contributing to defining the Hub “Jobs to be Done” each year as part of the annual Integrated Activity Planning (IAP) process.
- You will extend the Hub IAP into a robust market brand plan, coordinating with your local Customer Marketing team to deliver maximum impact in-market and deliver annual Brand financial and commercial targets.
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