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Senior Associate Brand Manager
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Full-time
- The Senior Associate Brand Manager combines the needs for both traditional marketing and general management.
- Supports the strategic marketing planning processes for the Morton Brand, identifying and driving key initiatives to advance the business
- The Senior Associate Brand Manager will develop, execute, and measure the advertising and promotion strategy to drive sales and brand equity for the assigned product portfolio.
- Utilize syndicated data, and competitive intelligence to assess market opportunities.
- Use quantitative and qualitative research to vet new product ideas, packaging, pricing, and positioning strategies
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