Wellington Executive Search

Due to an upcoming planned retirement, we are looking to hire someone for our National Sales Manager role in the USA. This position is responsible for all sales and market development efforts in the USA, will manage 2 or 3 salespeople as well as brokers.. 10 years of B2B experience selling BULK INDUSTRIAL FOOD INGREDIENTS (like flour, sugar, salt, food oil, cocoa, spices, seasonings, etc.). to food and beverage manufacturers like Kraft, Kellogg, Quaker Foods, Hershey Foods, Mars/Wrigley Foods, etc.. (this is NOT a food service sales job).. Has done both Trade Marketing and Field Sales

national sales manager

THE OPPORTUNITY
Our client is a leading importer and supplier of food products and food ingredients. Due to an upcoming planned retirement, we are looking to hire someone for our National Sales Manager role in the USA. This position is responsible for all sales and market development efforts in the USA, will manage 2 or 3 salespeople as well as brokers. Candidate will be responsible for growing the business in the USA, capturing opportunities at key accounts, identifying key segments for growth, as well as developing and implementing the plans to grow those segments. ESSENTIAL FUNCTIONS: Leadership & Strategy
Develop the mid-term sales goals and strategy for the Industrial, Food Service, and Retail markets; define sales targets to meet companys mutually set goals.
Establish sales objectives by forecasting and developing annual sales quotas for territories; set individual sales targets within the sales team.
Develop field sales action plans to meet defined sales goals.
Build a strategic sales plan for each account and forecast sales revenue and profitability on a monthly, quarterly, and annual basis; prepare accurate internal reports on sales performance and pipeline management.
Maintain sales volume, inventory levels, and selling price by keeping current with supply and demand, changing trends, economic indicators, and competitors. Outbound Sales Management
Generate new leads and referrals; establish and grow new client relationships; create and close sales while minimizing lost business to achieve profitable sales growth.
Use product knowledge to showcase food solutions that our company can offer to prospects.
Track sales funnel to ensure conversion rates are achieved. Customer & Account Management
Oversee partner / distributor operations, including selection, onboarding, and performance management, ensuring alignment with company objectives.
Build and strengthen relationships with key customers.
Provide excellent customer service to ensure repeat business.
Represent the company in trade and industry engagements, including trade shows and customer conferences.
May include up to 50% domestic or international travel to customers, accounts, conventions, or exhibitions. Price Management
Propose pricing strategy to meet revenue goals while accounting for costs, margins, competitor pricing and economic trends.
Implement price increase plans to maintain company profitability, while maintaining volumes
Manage pricing and negotiate to control profitability. Sales Forecasting, Execution and Monitoring
Analyze sales trends, historical performance & drivers and convert these into forecasts.
Ensure effective sales execution and achievement of goals.
Regularly monitor results and course correct where needed.
Recommend move-out plans for aging stocks. New Product Launch Management
Provide input to the innovation plan.
Set stretching goals for new product development and define the 100-day launch plan.
Evaluate the execution of the launches. Talent Development
Coach, develop, and lead a team of sales professionals.
Identify and implement sales training programs to enhance skillset of sales team.
Upskill and motivate the team of achieve business growth. QUALIFICATIONS:
10 years of B2B experience selling BULK INDUSTRIAL FOOD INGREDIENTS (like flour, sugar, salt, food oil, cocoa, spices, seasonings, etc.) to food and beverage manufacturers like Kraft, Kellogg, Quaker Foods, Hershey Foods, Mars/Wrigley Foods, etc. (this is NOT a food service sales job). We do not call on schools, hospitals, nursing homes, hotel chains, etc.
3 years minimum experience managing salespeople
Excellent communication skills, presentation skills, energetic, motivated, personable, multi-tasker
Excellent computer skills, including Email, Internet research, PowerPoint, Excel, and Word.
Willingness and ability to travel as needed to perform duties assigned
Entrepreneurial spirit Nice to have:
Experience in both retail and B2B
E-Commerce exposure
Has done both Trade Marketing and Field Sales This job is located at the office in Northeast Georgia when not traveling for work and trade shows. Candidates must be willing and able to commute to the office when they are in town. For the successful candidate we offer a competitive base salary, commissions on new sales generated, mileage reimbursement for business miles, pension plan, health insurance, life insurance, expense account, and more. Relocation package will be offered as needed. If you are interested and qualified, please apply today!
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