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Media Planning Marketing Manager, B2B
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- As the Media Planning Marketing Manager, you'll be instrumental in refining our media strategy and driving performance across paid marketing channels for our B2B customers.
- In this highly analytical and strategic role, you will focus on optimizing our paid omni-channel funnel and implementing successful paid media strategies aligned with our customers' journey and business objectives.
- With a strong emphasis on data-driven decision-making, ROI optimization and integrated marketing collaboration, your contributions will lead our performance marketing efforts to new heights.
- Omni-channel Strategy: Develop strategies and plans to optimize and enhance Udemy's paid media omni-channel flow in alignment with our customers' journey, messaging and positioning strategy.
- Translate data analysis into actionable insights and recommendations for both performance optimization and media planning strategies.
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