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Marketing And Social Media Specialist
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$65,000 - $95,000 a year
Full-time
- We are seeking a Marketing and Social Media Specialist who will be responsible for the company's Marketing & Social Media Operations.
- Develop segmentation, competitive analysis and market intelligence, prospecting, lead generation, product and market development, communications and budgets, and strategic planning
- Lead digital campaign ideation, creative strategy, targeting, segmentation, SEM, and on-site CMS. Work with external agencies as needed
- Be responsible for all marketing deliverables and sales collateral, including but not limited to all branding, content and ad creation, media campaign planning and management, website designs and updates, signage, fact sheets, brochures, design catalogs, and buyer’s/seller’s guide
- Previous agency experience with a working understanding of: paid search engine marketing, Google Analytics, Customer Relationship Management (CRM) reporting, email marketing, social media, and local apartment internet listing sites
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