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Marketing Analyst
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- It's the magic of immersing yourself in a motion picture masterpiece, or a new track from your favorite band, or the spectacle of a live Broadway show!
- Interpret and analyze insights, results and recommendations from multi-touch attribution, marketing mix modeling (MMM), brand lift studies, conversion lift studies and cross-title performance marketing analyses
- Work directly with Performance Marketing Strategy and Operations team members or other business partners in TWDS Marketing Organization to understand pressing business questions
- Work cross-functionally across Performance Marketing to ensure proper measurement, data collection and taxonomy setup
- Partner and work with third-party measurement partners for platform setup, onboarding and user management as well as collaborate with the internal and external sales, measurement and ad operations teams associated with each
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