Upvote
Downvote
Manager of Marketing & Digital Strategy - Independent & Lifestyle
Share Job
- Suggest Revision
- Reporting to the Director of Marketing & Digital Strategy: Independent & Lifestyle, the Manager of Marketing & Digital Strategy is responsible for enhancing the company’s use of on- and off-line marketing channels to improve market share and drive revenue performance for all hotels and outlets within assigned portfolio of hotels.
- The selected candidate is an entrepreneurial leader who is responsible for brand strategy and stewardship; omni-channel marketing strategy and execution; oversight of the hotels’ digital presence and experiential storytelling; delivery of data-driven paid media results; email marketing; and public relations, social media, and reputation management strategies.
- The Manager of Marketing & Digital Strategy owns the development of the marketing roadmap for the portfolio and oversees its execution.
- It is responsible for the development, management, and execution of marketing and branding initiatives including reporting, analytics, advertising, marketing plans, collateral, videography and photography, and market research that maximizes exposure to achieve budget, increase revenues and meet market share targets.
- structure strategic marketing plans to effectively deliver relevant and engaging messaging to an ideal targeted customer profile to drive commercial metrics
Active Job
Updated TodaySimilar Job
Relevance
Active