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Manager, Marketing
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- At Spencer's and Spirit Halloween, we do the right thing always-integrity, fairness, respect, and transparency are our foundation.
- The Marketing Manager is responsible for executing direct-to-consumer campaigns, focusing on loyalty programs, in-store experiences, partnerships, and media buying.
- Execute various marketing programs, including Customer Loyalty, In-Store Marketing, Brand Partnerships, Direct Mail, Promotions, Coupon Programs, and Advertising
- Manage the annual marketing budget, tracking expenses and ROI, and making adjustments to meet objectives
- Manage CTV/OTT advertising campaigns, overseeing creative direction, audience segmentation, and tracking
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