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Manager, Digital Marketing
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- With the goal of generating brand growth and patient acquisition, the Digital Marketing Manager is empowered to own the planning, budgeting, and operations for digital marketing in alignment with the VP, Director’s, and Manager’s unified vision.
- The Digital Marketing Manager will lead a team that develops and executes strategic marketing initiatives that support business objectives, advances the digital consumer experience, and differentiates the brand.
- The Digital Marketing Manager will work closely with leadership across the health system to understand overall business goals and strategy, analyze strategic needs, and identify opportunities.
- He or she will possess strong analytical skills, strategic thinking, and expert knowledge of digital marketing best practices.
- Manages digital marketing programs including SEO, online directories, lead generation platforms like Yelp, Google My Business, and email marketing and automation.
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