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Manager, Digital Activation Search
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$50,000 - $95,000 a year
Full-time
- Experience mentoring or managing peers and strong grasp of leadership skills/concepts: maximizing bandwidth and output, empowerment/morale, prioritization, opportunity cost
- Assisting leadership with macro-level tasks including: client satisfaction, presentations, cross-channel strategy, growth opportunities, and road mapping/planning.
- Translating broader strategy into tactical plans for execution; assisting in campaign strategy development such as channel selection, targeting, and budget allocation.
- Developing strong skills on advanced paid search tactics: bidding, budget pacing, forecasting, attribution, and conversion tracking.
- Mastery of paid search reporting: math, pulling data from various sources, and insights writing/positioning.
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