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Manager, Demand Generation
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- With over 100 years of experience, Sika is a worldwide innovation and sustainability leader in the development and production of systems and products for commercial and residential construction, as well as the marine, automotive, and renewable energy manufacturing industries.
- Serve as the primary owner of the marketing automation platform, Pardot, to create and manage standard operating procedures that ensure both technical and marketing best practices are utilized.
- Plan, manage, and execute search engine optimization (SEO) campaigns including campaign setup, strategy development, keyword research, On-page, off-page, backlink building, redirect management, Schema, rich snippet, SERP optimization and content creation.
- Manage CMS systems including AEM, Drupal, and WordPress, PIM, DAM, and location finder.
- Requires a Bachelor’s degree (or foreign equivalent) in Marketing, Business, Communication, Advertising and Public Relations, or a related field plus three (3) years of growth marketing experience in a Salesforce environment.
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