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Graphics Designs And Digital Demand Generation Specialist
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Full-time
- Responsibilities:Develop and implement multi-channel digital marketing campaigns that include email marketing, social media advertising, display advertising, retargeting, and search engine marketing.
- Leads website design and content management, including microsites and landing pages aligned to InHealth Technologies, business objectives and marketing plan/demand gen campaigns.
- Drive continuous improvement by tracking and analyzing campaign results to optimize performance, identify trends and insights, and make recommendations to improve ROI. Conduct market research and stay up to date on industry trends, and best practice to inform content and messaging strategies and identifying opportunities to innovate and improve our digital marketing technologies, tactics and methods to drive brand awareness, expand reach and engagement to demand gen efforts.
- Manage budgets and timelines for demand gen initiatives, reporting on progress and outcomes to key stakeholdersKeeping up to date with changes in privacy and data protection laws and regulations, as it applies on online communications and digital marketing.
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
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