Apple

Global Channel Content Marketing Manager, Ad Platforms. Submit Resume Global Channel Content Marketing Manager, Ad Platforms. Were looking for an expert B2B storyteller who can contextualize consumer and market trends and weave product insights into compelling narratives that engage and educate our customers.. 15+ years direct experience developing B2B marketing content for events, web, email, and sales enablement.. To engage advertisers and unlock new business opportunities, the Global Channel Content Marketing Manager will drive content development that is informed by business objectives, customer use cases, and product functionality from narrative strategy through channel execution.

content marketing manager

Global Channel Content Marketing Manager, Ad Platforms Austin,Texas,United States Marketing **Add a favorite** To view your favorites, sign in with your Apple ID. Sign In Dont have an Apple ID? + Create one now + Forgot your Apple ID or password? Submit Resume Global Channel Content Marketing Manager, Ad Platforms Back to search results **Summary** Posted:Dec 11, 2023 Weekly Hours: **40** Role Number: **200527058** Apple is a place where extraordinary people come to do their best work. Every day, we work to create products that enrich peoples lives. For the Ad Platforms group, this means delivering ads in a way that helps people around the world discover content, supports creators, and protects and respects everyones privacy. Join us and become a part of a team driven by values that put customers first while helping businesses grow! Our technology makes advertising possible on the App Store, Apple News, Stocks, and Apple TV. With Apple Search Ads, developers and marketers of all sizes can drive app discovery across the App Store. Display ads on Apple News and Stocks help advertisers promote their products alongside trusted content in a brand-safe environment. Sponsorship integrations and experiences in live sports on Apple TV connect brands with captivated audiences. All with the same unwavering commitment to quality and privacy you expect from Apple. Because when advertising is done right, it benefits everyone. Do you have a passion for content development and driving business metrics? Are you an inspiring leader with proven success motivating hard-working teams? Were looking for an expert B2B storyteller who can contextualize consumer and market trends and weave product insights into compelling narratives that engage and educate our customers. Reporting to the Global Channel Marketing Lead, this person will be a hands-on manager and individual contributor shaping, refining, and implementing an impactful content strategy for our growing advertising business. Deep understanding of performance marketing and the digital advertising landscape is ideal. Direct experience working for or with AdTech or performance media companies is beneficial. If this sounds like you, wed love to hear from you! **Key Qualifications** + 15+ years direct experience developing B2B marketing content for events, web, email, and sales enablement. + Creative and analytical problem solver, adept at translating business opportunities into effective content strategies. + Extraordinary written and verbal communication with ability to adapt for different audiences and persuasively convey key messages. + Shown success effectively managing other content marketers and delivering high-quality output. + Skilled at building relationships and leading through influence, discussing and debating ideas in a collaborative way, developing an informed point of view, and driving focus across a geographically distributed team. + Self-starter who excels at navigating through ambiguity to connect the dots and move initiatives forward from strategy and concept to production and delivery to measurement and optimization. + Possess unquestionable personal code of ethics and integrity. **Description** To engage advertisers and unlock new business opportunities, the Global Channel Content Marketing Manager will drive content development that is informed by business objectives, customer use cases, and product functionality from narrative strategy through channel execution. In this capacity, they'll become a trusted subject matter expert on our advertising solutions, audience needs, business challenges and opportunities, and content development and activation framework. This person will balance individual contribution and management of others to accelerate content initiatives and achieve business targets. They will effectively collaborate across extended marketing, product, insights, commercialization, and legal teams to seek ongoing feedback to strengthen channel messaging and customer communications. Day-to-day responsibilities may include developing project briefs, writing short- and long-form content for channel programs and campaigns, seeking and providing constructive and actionable feedback, supporting quality delivery of direct reports, and ensuring accuracy, clarity, and consistency across final deliverables. Example deliverables may include content for events and platform insights presentations, customer lifecycle emails, seasonal campaign landing pages, best practices guides, interactive learning modules, and more. Strong attention to detail and effective project management will also be necessary in order to stay up-to-date with the latest plan of record, keep marketing and business partners in the know, and provide ongoing inputs to help other channel program marketing leads refine plans. **Education & Experience** BA/BS or above in Communications, Journalism, Marketing, English, or related field **Additional Requirements** + Some travel required. **Apple Footer** Apple is an equal opportunity employer that is committed to inclusion and diversity. We take affirmative action to ensure equal opportunity for all applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, Veteran status, or other legally protected characteristics. Learn more about your EEO rights as an applicant (Opens in a new window) . Apple will not discriminate or retaliate against applicants who inquire about, disclose, or discuss their compensation or that of other applicants. United States Department of Labor. Learn more (Opens in a new window) . Apple will consider for employment all qualified applicants with criminal histories in a manner consistent with applicable law. If youre applying for a position in San Francisco, review the San Francisco Fair Chance Ordinance guidelines (opens in a new window) applicable in your area. Apple participates in the E-Verify program in certain locations as required by law. Learn more about the E-Verify program (Opens in a new window) . Apple is committed to working with and providing reasonable accommodation to applicants with physical and mental disabilities. Reasonable Accommodation and Drug Free Workplace policy Learn more (Opens in a new window) . Apple is a drug-free workplace. Reasonable Accommodation and Drug Free Workplace policy Learn more (Opens in a new window) .

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