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Director, Digital OnSite Marketing, Apple Store Online
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$200
- The Apple Store Online Digital Experience & Merchandising team is seeking a dynamic and experienced Senior Digital Onsite Marketing leader to join our hard-working team.
- In this role, you will be responsible for eCommerce marketing across all Apple Store shopping pages for new product introductions, commercial programs and seasonal moments, across all lines of business, optimizing the customer experience and driving revenue through strategic onsite marketing initiatives.
- You will have experience with creating digital visual and commercial marketing and merchandising plans, including customer journey, navigation, product recommendations, personalization, content briefing, merchandising story telling, and continuous analysis of shopper-led, data driven insights, with a meticulous test and learn approach.
- Highly skilled at building effective presentations and storytelling including at the executive level.
- Partner with Product Marketing, Marcom, to create compelling content and messaging across various channels including Store home page, Shop pages, landing pages, Product Detail Pages, Attach, Accessories Category pages, Apple Store App to support the customer in their shopping decisions and drive purchase confidence.
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