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Digital Marketing Analyst
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Full-time
- As a member of the Marketing Analytics department, this role is tasked with analyzing website performance and serving as a key facilitator in creating visuals / dashboards, mining various digital data platforms, to create actionable insights for website improvements, measure the performance of digital marketing campaigns and identify areas for improvement.
- The various digital marketing channels include social media, email marketing, SEO, PPC, programmatic retargeting, affiliate marketing, display advertising and website analytics.
- The Digital Marketing Analyst is responsible for establishing website traffic engagement goals, digital attribution measurements and working with tools to apply various digital marketing techniques.
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