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Brand Strategy Manager
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Full-time
- OverviewAs Adobe evolves alongside the ever-changing landscape of digital creativity, our brand strategy team is seeking an experienced strategist to lead comprehensive brand, campaign, and creative strategy for some of the most iconic, enduring brands in the Adobe creative product portfolio.
- The Brand Strategy team oversees the Adobe brand architecture, constructing new positioning, shepherding the brand into new partnerships, sponsorships, and media environments, and collaborating with broader marketing functions to ensure consistency, and relevance.
- The OpportunityAs the Brand Strategy Manager – Flagship Brands, you will be responsible for developing, maintaining, and evolving the way our Adobe Photoshop, Illustrator, design, and video brands go to market.
- Inform product strategy, naming, partnerships and sponsorships, brand marketing, social activations, and more.
- Partner with our Consumer Insights team to design and conduct research that expands our understanding of the audiences we reach.
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