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Brand Manager, International
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- The Brand Manager, International has full authority to operate this position in accordance with Company policy and as directed by the Sr. Director, International Marketing and/or Vice President, International.
- Leads all areas of assigned brand development, including (but not limited to) NPD, Blistex Inc. controlled website content, social media asset development, promotion and package graphics, and UK communications and media planning.
- Prepares and presents brand initiatives at distributor meetings, and assists with communication of Blistex domestic and international sales and marketing efforts.
- Provides primary brand leadership with organizational colleagues on NPD, package design, reformulations, market research, regulatory compliance and communication asset & content development.
- Consumer sales data (example: IRI or Nielsen data)
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