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Associate Director, Migraine Consumer Marketing
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Full-time
- We strive to have a remarkable impact on people’s lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women’s health and gastroenterology, in addition to products and services across its Allergan Aesthetics portfolio.
- The Associate Director, Migraine Consumer Marketing serves as the patient, brand and product subject matter expert for consumer marketing across the organization.
- Lead evolution of brand strategy, including value propositions, positioning, segmentation, omni channel strategy to ensure continued alignment against objectives and long-term plan.
- Lead strategy, development, and execution of tactics including creative development, media planning, and measurement/analytics performance and optimizations.
- Lead brand’s annual planning process, representing both DTC and cross-functional brand needs in development, alignment, and presentation to senior leadership.
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