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Ideal Qualifications for Product Marketing Director: 3+ years B2B SaaS product marketing experience. About the role They are seeking a Product Marketing Director in their NYC office with a background in B2B Technology and ability to drive compelling high-impact exposure for startups.
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The Senior Product Marketing Manager will join the BioPharma Product Marketing team at PathAI and will be responsible for leading the marketing strategy for our algorithm products.
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Product Marketing Manager - (Remote, US based) We are looking for a results-driven Product Marketing Manager with expertise in campaign management, product leadership, and team management.
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As the Manager of Product Marketing, you will be at the forefront of an exhilarating opportunity to lead a team of passionate product experts, propelling them towards unparalleled success.
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The Senior Product Marketing Manager will contribute to the growth of Twist’s market position in next generation sequencing (NGS) and synthetic biology product segments. The Senior Product Marketing Manager position will report to the Director of Product Management.
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Develop and implement brand/product marketing programs and activations that accurately drive growth and overall awareness in partnership with internal creative and external agency partners.
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The Sr. Product Marketing Manager, CRISPR Therapeutics for IDT's global marketing organization, is responsible for leading cross functional efforts between product management, R&D, marketing, and sales to address customer needs for IDT's product portfolio within the genomic medicine market segment and using that knowledge and experience to develop and execute marketing and product launch campaigns that drive IDT awareness and revenue.
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Lead the collaboration with IDT Product Marketing/Management, Product Development, and Project Management - as well as with Global Sales and Regional Marketing - to develop accurate marketing personas, effective customer segmentation strategies, insightful buyer journeys, and useful value propositions and key messages specific to the cell and gene therapy market segment.
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As part of the integrated InterVision marketing team, the Cloud Product Marketing Manager will report directly to the VP of Marketing and align closely with the overall corporate product and marketing objectives, as well as contribute to the strong collaborative culture that exists today.
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Apply and continually develop an expert level understanding of customer needs within the cell and gene therapy market segment, through direct customer contact and primary and secondary research, and convert customer and market insight into core marketing briefs and strategic marketing plans that drive successful lead generation and product launch campaigns.
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This position is part of the Marketing Team located in the United States of America and will be fully remote. 7+ years of experience across combination of life sciences marketing and laboratory experience in cell and gene therapy.
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Partner with digital marketing, marketing automation, and web development experts to ensure that marketing campaigns are executed well and in a timely fashion. Life Science product management, business development or sales roles.
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Extensive experience with defining marketing strategy, creating marketing plans, creating marketing content and executing marketing campaigns. Plan, craft and execute impactful marketing campaigns, collateral and content.
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Own and be accountable for the success of marketing campaigns by using advanced digital tagging and metrics to ensure that key performance indicators are met, and campaigns demonstrate a positive return on investment.
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Working directly with IDT's genome editing product portfolio. Work with third parties to drive product awareness and positioning. Intimate understanding of business drivers in all phases of biopharma cell and gene therapy drug discovery process and production needs from pre-clinical to commercialization, including experience working and engaging with large biopharma organizations; launching and scaling new solutions offerings in an emerging market.
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product marketing jobs Title: manager product Company: Highmark Health in Us
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Virtual Reality Job Interviews
With the advent of desktop computers, the arduous task of scouring through weekly job classifieds became a thing of the past. The mid-1990s brought about a new era where job seekers could easily search and apply for jobs online. The introduction of AOL's Instant Messaging feature provided an even faster means for employers and candidates to communicate and schedule interviews. As smartphones became more pervasive in the early 2000s, hiring managers increasingly used phone calls for screening and interviewing candidates. Despite this trend, over 80% of interviews still took place in person.
A Potential TikTok Ban?!
As you may already know, there has been a lot of talk lately about the possibility of a TikTok ban. While this has not yet come to fruition, it's important to consider the implications this could have for businesses and recruiters who rely on TikTok as a platform to market their brand, recruit new talent, and connect with their audience.
The Effects of Workplace Racism and Sexism
One day it's a covert statement to a mother returning to work after maternity leave. Another day it's a lingering gaze at an employee enjoying a culturally rich meal. These microaggressions (or sometimes macroaggressions) can take an employee from a confident, high-performer to one that feels insecure being themselves at work. Your employees engage with people with different ideas and feel most comfortable and valued when they can work without losing their cultural, racial, and gender identity. While most employers know this, why have workplace racism and sexism often been neglected?
When Rage Applying Strikes: How to Identify Unserious Candidates
As the job market remains highly competitive, we have seen a surge in "rage applying." This is when candidates apply to multiple jobs, often without considering whether they are truly interested in the role. Rage applying goes hand-in-hand with quiet quitting. Often, employees want to entertain the thoughts and feelings of leaving their job, but they aren't necessarily serious about leaving yet. Meanwhile, other employees engaging in this trend are actually trying to find a better role. As a recruiter, it can be hard to identify who are the real applicants in a sea full of quiet quitters, but understanding rage applying and identifying red flags will certainly help.
How to Increase Job Ad Exposure
In today's competitive job market, writing quality job ads is critical for attracting top talent to your organization. While networking and candidate referrals are prime real estate for finding qualified candidates, nothing beats the tried-and-true method of writing an extraordinary job ad. But while writing a great job ad is the first step, what's more important is increasing visibility. You could have the most detailed, well-written ad on the internet, but if no one sees it, then you are wasting time (and potentially money!). Employers often believe that job boards are the root of the problem, but you can learn how to increase job ad exposure by tweaking a few steps of your recruitment process.
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The job market has shifted significantly in recent years. The accelerated adoption of technology has not only pushed many companies into remote working arrangements but also increased the availability of supporting tools and technologies (i.e., video conferencing and collaboration software).
Building a Candidate Pipeline Through Internships
Building a candidate pipeline through a great internship program for local college students and recent graduates at local universities is a great and cost-effective way to attract and retain top talent. By offering meaningful and impactful work experiences, regular feedback, coaching, and mentorship, you can create a positive internship experience that will make your organization a sought-after destination for future employees. This not only benefits the organization in the short-term but also in the long-term, as you'll have a pool of well-trained and experienced candidates who may be interested in full-time employment once they graduate. Furthermore, building relationships with local universities and college students can increase brand awareness and build a positive reputation for your organization in the local community.