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Hands on experience managing and optimizing paid search and paid social tactics, leveraging key tools and platforms, including Google Analytics, Google Ads and LinkedIn Campaign Manager.
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Experience utilizing all digital marketing tools available (Firebase, Google Analytics, Data Studio, etc.) Oversee the entire campaign process; make strategic analytics-related decisions during planning process (data capture and tracking), develop real-time optimization during campaigns, and report post-campaign with a focus on takeaways and recommendations to optimize future campaigns.
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At the heart of what PMG does, our AdOps team is responsible for working with our centralized ad server, Google Campaign Manager, in trafficking digital media campaigns for our clients across video, display, and audio channels.
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Proficiency in industry-standard software platforms such as Excel, Google Adwords, and Google Analytics. Conducting market research and analyzing demographics, media usage, psychographic, and buying patterns to define the target audience and campaign requirements.
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Traffic and flight client digital media campaigns flawlessly in our centralized ad server, CM360 (Google Campaign Manager) This can include troubleshooting in Adobe Analytics or Google Analytics.
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Strong analytical and data interpretation skills, with proficiency in Google Analytics, AdWords, and other relevant tools. Analytics and Reporting: Utilize analytics tools to monitor campaign performance KPI’s, generate insightful reports, and make data-driven recommendations for continuous improvement.
ExpandApply NowActive JobUpdated 21 days ago - UpvoteDownvoteShare Job
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Strong proficiency across the following platforms: Excel, PowerPoint, SQL, Tableau, Google Analytics, DoubleClick DCM, Python, & VBA. Coordinate Advertising Operations, Digital Partnerships, and Paid Search for campaign trafficking and quality assurance.
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Exceptional analytical skills paired with a solid understanding of Google Analytics. Partner with core centers of excellence (COEs) across Global Marketing, including SEO, Marketing Automation, Content Marketing, Creative, Analytics, Conferences Marketing and Corporate GBS/GTS Marketing to ensure proper messaging, timing, and execution of one-off and ongoing campaigns.
$62,400 - $86,940 a yearExpandApply NowActive JobUpdated 3 days ago - UpvoteDownvoteShare Job
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Experience with campaign analytics and reporting tools such as Google Analytics, HubSpot, Google Tag Manager, etc. As a Paid Media Planner/Buyer, your day-to-day tasks will involve media planning, media strategy development, and utilizing analytical skills to optimize paid media campaigns.
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Experience with a CRM (Salesforce), CMS (Adobe AEM), email management system (Eloqua) and data analytics platform (Power BI, Google Analytics) preferred. The ideal candidate would have a background in campaign management, channel strategies and sales enablement to drive lead acquisition and pipeline progression for new business and account expansion.
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Expertise with several leading data and analytics tools, such as Looker, Google Analytics, Google Big Query. Writes complex SQL to query marketing data platforms, such as Google Big Query and Google Analytics.
$80,900 - $120,340 a yearFull-timeExpandApply NowActive JobUpdated 4 days ago - UpvoteDownvoteShare Job
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Strong knowledge of Facebook Ads Manager and familiarity with Google Analytics are bonuses but not required. · Oversee and QA campaign builds, trafficking, and reporting deliverables.
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The successful candidate will have a broad background in marketing campaign performance analytics, inclusive of Direct Mail, Email and Media. Demonstrated background in Media Marketing channel performance analytics and KPIs.
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Experience in and strong working knowledge of organic search (Google, Bing), PPC, leading social platforms, YouTube, display, and affiliate; and paid media campaign performance drivers and structures.
Full-timeExpandApply NowActive JobUpdated 13 days ago
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