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Plan and direct a coordinated communications, public relations and marketing strategy. Support the company's business development strategy and activities by providing divisional leadership with marketing communications including promotional and collateral materials and digital demand campaigns to support sales and marketing programs.
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Create marketing plans to support existing veterinary hospitals, draft client facing communication materials, oversee the development of in-clinic collateral, assist with the implementation of core marketing programs (Vetstoria Online Booking Tool, PetDesk client reminder platform, website, Google ads, social media strategy, online reputation management, and outdoor signage materials, etc.
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The Director of Marketing for HEMGENIX has responsibility for leading the development, advancement and execution of the brand strategy and plan for HEMGENIX in the US focused, on achieving the annual operating objectives.
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Strong understanding of business strategy, marketing planning tools and processes. Strong knowledge of key pharmaceutical functions throughout all stages of product development, including Marketing (e.g., Market Research, Market Access), HEOR, Medical Affairs, Preclinical, Clinical, Regulatory, CMC (e.g. supply chain, drug delivery), etc.
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Responsibilities: Optimize advertising campaigns towards Boiron’s priority sales and marketing KPIs. Develop campaign strategy and launch advertising campaigns across Retail Media Networks and ad-tech partners.
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Present MI marketing strategy recommendations as well as Marketing Reporting Package within quarterly MBR meetings to executive management in coordination with Vice President, Marketing.
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Preferred candidates will have an MBA or previous strategy consulting experience in the pharmaceutical space. You will work closely with the VP of Commercial Strategy & Ops, the Chief Commercial Officer, and the SVP of Business Planning & Ops on special projects to shape the commercial future of Madrigal.
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Develop short and longer-term marketing segmentation and sales strategy aimed at maintaining and/or growing CE’s market share in accordance long range objectives. Develop event and trade show strategy to ensure that CE is well represented and key events.
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BA/BS degree in Marketing, Communications, English, Public Relations, Journalism or related field. Facilitates communication in the organization to accelerate response times and keep messages moving; triage and draft replies to emails, communicates strategy clearly and accurately.
$100,000 - $115,000 a yearFull-timeExpandApply NowActive JobUpdated 2 months ago - UpvoteDownvoteShare Job
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Deep competency in developing optimal regulatory strategy globally and understanding of regulatory requirements throughout the development spectrum (preclinical to post-marketing). Guide and coach GRLs in creating and implementing global regulatory strategy for registration, maintenance and market expansion of products within the portfolio.
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An in depth understanding of the Hospital & Health System Marketplace, the sales, budgeting, and decision-making cycle, paired with previous experience selling to hospital marketing, strategic planning, and business development, plus the ability to translate client needs and use cases into product features, and provide a long-term growth strategy that drives value to the organization and adoption IQVIA solutions.
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Will collaborate with Sales, Marketing, Engineering, Materials Group, and other departments as required creating and defining strategic product plans that include product features/benefits, go-to-market strategy, product launch, product positioning, forecast development and pricing.
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Digital marketing strategy across channels, web, email, search, and social. You should have experience in:business-to-business reporting on the marketing funnel, campaigns, customer journeys, and attribution.
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Experience developing, producing, and leading multi-channel marketing solutions. Our full-service capabilities are rooted in storytelling and powered by technology to deliver focused strategy, optimized execution, and tangible outcomes.
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Liaison with the Healthcare System team to develop and advance the HEMGENIX managed care contracting, access and pull through strategy. Responsibility for defining and driving the Hemophilia B portfolio strategy by collaborating across the Coagulation franchise and achieving CSL objective of being the clear leader in the Hemophilia B market.
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marketing strategy jobs in Conshohocken, PA
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