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Work closely with individual clinical teams as well as functional area partners (e.g., Translational research, Precision Medicine and diagnostics, Regulatory Affairs, Market Access, Clinical Development) to identify and implement end-to-end Data Science solutions aimed at facilitating decision making.
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Set objectives and KPIs for — as, at the beginning, detailed strategies for — all marketing efforts, including, but not necessarily limited to, brand and brand identity, web properties, content marketing, influencer marketing, community initiatives, social media, public relations, SEO/SEM, partnerships, paid advertising, referral, programs, airdrops, market and user research, and marketing-related analytics.
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Discover Impactful Work: The Sr. Manager, Business Development within the Molecular Diagnostics & Life Sciences Tools OEM business segment will be responsible for team leadership, market and product strategy and day to day execution of a growing business segment.
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Research and Development areas encompass Oncology, Cardiovascular and Metabolic disorders, Immunology, Neuroscience, and Infectious diseases. We have produced and marketed many first-in-class prescription medications and are poised to serve the broad needs of the healthcare market - from patients to practitioners and from clinics to hospitals.
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Bachelor's degree or equivalent experience Bachelor’s degree in Business Analytics, Information Retrieval/Information Technology, Computer Science, Market Research, Psychology, Digital Libraries, Math/Statistics, Digital Marketing, Content Management, Digital Analytics, Data Science, or similar field Req.
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At all stages of iEGP development to ensure that key market unmet needs are considered for the development and evolution of target value propositions, and wide consideration for the most efficient approaches for addressing evidence gaps, including real world evidence/ innovative methods to capture patient outcomes and demonstrate patient/ payer and health systems value.
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Two (2) - five (5) Years’ experience in sensory expert panel and consumer research (consumer research, sensory research agencies, food science, chemistry, market research agencies, etc.
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The Director collaborates with key stakeholders across the company including Training/Medical Excellence, Field-based/ Medical Outcomes Liaisons (MOLs)/Medical Science Liaison (MSL), market access, payer marketing, global medical strategy, and other HEOR team members, to support Insmed's business needs.
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Ensure HEOR communication tools (e.g. medical/payer presentation decks for internal and external use, value dossiers, interactive economic models, publications, and other reactive and proactive evidence content for external stakeholders) are strategic, impactful, and aligned with crosstunctional team needs; working in close partnership with other HEOR team members, publication/ scientific communications, global medical strategy and market access.
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Support brand teams with market research activities involving HCPsDefine and standardize omni-channel critical metrics across the cluster and ensure robust reporting. What will you doKey ResponsibilitiesBuild Southern Europe Omni-Channel Professional Strategy including route to market.
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Education : Bachelor’s degree in a business/marketing or quantitative discipline (e.g., market research, economics, statistics, data science, finance) is preferred. This achieved by building powerful and timely visualizations of market & share developments, quantifying sales drivers uplift & ROI and using unlimited power of algorithm to generate optimal allocation scenario, as well as by anticipating future sales with predictive modelling to anticipate future sales.
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Responsible for all aspects of successful implementation and execution of tactical marketing plans (HCP/DTC, including NPP) within budget by managing third-party vendors (creative agencies, media agencies, market research vendors, etc) in the development of multi-channel marketing initiatives to align with overarching brand strategy.
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Experience working in the Consumer/Retail space within the Financial Services, Telecommunications, Technology or other related mass market industries or related work in the Public Policy, Bio-statistics and Scientific Research industries.
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A successful candidate will have omnichannel marketing expertise, excellent communication and analytical skills and the ability to closely collaborate with cross-functional leaders including Sales, Training, Market Research, Medical Affairs, Market Access, Legal/Compliance, Commercial Operations, IT, Human Resources, and other relevant stakeholders.
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It is one of the market leaders in certain testing and laboratory services for genomics, discovery pharmacology, forensics, advanced material sciences and in the support of clinical studies, as well as having an emerging global presence in Contract Development and Manufacturing Organisations.
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market research jobs in Raritan, NJ
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