Lead SEM / Paid Media Account Manager
About Softline SolutionsSoftline Solutions is a full-service digital marketing agency based in Southern California that helps businesses grow online by increasing visibility, generating leads, and boosting sales. They build tailored, data-driven campaigns across key digital channels and manage everything from strategy to execution and reporting. The goal is measurable growth, not buzzwords.About The RoleWe are a fast-growing digital marketing agency seeking a Lead SEM / Paid Media Account Manager to manage and scale multiple client accounts across diverse industries and conversion models. This is a hands-on leadership role for an experienced agency professional who thrives in high-volume, performance-driven environments.You will own strategy, execution, optimization, and client growth discussions across multi-million-dollar paid media budgets.What You'll DoBuild, implement, manage, and optimize paid campaigns across:Google Ads (Search, PMax, Display, YouTube)Microsoft AdsMeta (Facebook/Instagram)Additional platforms (LinkedIn, TikTok, Criteo, AdRoll, etc.)Manage multiple client accounts simultaneously across lead gen and e-commerce verticalsLead client performance calls, QBRs, and strategic growth discussionsDrive optimization strategies tied to CPL, CPA, ROAS, revenue, and pipeline goalsForecast budgets and model performance scenariosImplement and troubleshoot GA4, GTM, and conversion trackingCollaborate with creative, CRO, SEO, and analytics teamsMentor junior team members and contribute to overall account growthQualifications5+ years of paid media experience in a digital marketing agencyProven experience managing multiple client accounts concurrentlyStrong hands-on expertise in Google Ads, Microsoft Ads, and MetaExperience managing large lead generation and e-commerce budgetsDeep understanding of varied conversion goals across industriesGA4 proficiency and strong analytical capabilitiesAdvanced Excel / Google Sheets skillsStrong client-facing communication skillsAbility to thrive in a fast-paced, high-account-volume environmentGoogle Ads: 7 years (Preferred)Why Join UsHigh-growth agency environmentSignificant client exposure and strategic ownershipClear path to senior leadershipOpportunity to influence client growth at scaleBenefits401(k)Dental insuranceFlexible spending accountHealth insuranceHealth savings accountPaid time offVision insuranceThe Pay Range For This Role Is90,000 - 115,000 USD per year(Softline HQ)