Bookstore & Marketing Coordinator

Position OverviewThe Part-Time Bookstore & Marketing Coordinator supports the strategic partnership between the Marketing Department and the university's bookstore/vendor. This role is instrumental in the rebrand of the bookstore, strengthening brand awareness, and ensuring retail and promotional efforts align with the university's mission, values, and visual identity.In addition to supporting retail branding initiatives, this position contributes to social media content and storytelling that highlights the bookstore as an extension of the university brand and campus experience.ResponsibilitiesThe ideal candidate will have a passion for marketing, branding, retail environments, and collaboration, with the ability to communicate effectively across teams.Serve as a primary liaison between the Marketing Department and the bookstore/vendorContribute to the rebranding of the bookstore, ensuring alignment with university brand standards and missionProvide regular updates and insights to the Marketing Department regarding bookstore initiatives, vendor activity, and customer engagementSupport brand awareness through in-store merchandising, promotions, and coordinated marketing effortsAssist with social media content related to the bookstore, including:Highlighting merchandise, promotions, and seasonal campaignsCapturing and sharing content that reflects campus culture and university valuesCoordinating with Marketing to ensure messaging is on-brand and mission-alignedRecommend retail products and merchandising strategies that reflect university identity and community interestsPartner with the Operations team to support signage, layout, and physical space enhancementsSplit work time between the Marketing Department office and the bookstore locationSupport special events, campaigns, and other marketing initiatives as assignedMission AlignmentEnsure bookstore messaging, merchandise, and promotions reflect and reinforce the university's mission and institutional valuesContribute to a welcoming, community-centered retail environment that supports student, faculty, staff, alumni, and visitor engagementAssist in storytelling efforts that connect the bookstore experience to the broader university brand and purposeQualificationsFaith Commitment: A strong commitment to the Christian faith and the mission and core values of Nelson University.Interest or experience in marketing, branding, social media, retail, or related fieldsStrong communication and collaboration skillsComfort contributing to or supporting social media content creationAbility to work collaboratively across departments and with external vendorsAttention to detail and interest in visual presentation and brand consistencyExperience in retail, marketing, or higher education environments is preferred, but not requiredDegree in marketing, business, entrepreneurship, retail, or similar desired, but not requiredAdditional InformationThis is a part-time, hourly on-site position. Time is split between Marketing Department and Campus Bookstore (approximately 15 to 20 hours per week)Benefits are not included / holidays are unpaidHours may vary based on bookstore and marketing needs, may include evenings and weekendsJ-18808-Ljbffr