Sr. Technical Program Manager, Marketing Technology

For our client, we are seeking a Sr. Technical Program Manager Marketing Technology to join the team of a leader in the Business Services space. This role will drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a Business Services environment.Location: San Francisco, CA - US based candidates only, no visa sponsorship availableCompensation: $220,000 – $250,000 annuallyResponsibilities Lead the delivery of marketing technology initiatives across various platforms Translate complex marketing needs into clear technical requirements and plans Collaborate with cross-functional teams to ensure project progress Drive prioritization, execution tracking, and stakeholder communication Perform troubleshooting of marketing systems post-launch Support mobile and web attribution implementations with various vendors Enhance MarTech infrastructure and build operational documentationQualifications 5+ years in marketing technology or technical program management Strong understanding of mobile and web attribution systems Hands-on experience with AppsFlyer, Google Tag Manager, and similar platforms Ability to read technical documents and troubleshoot independently Experience in transforming business needs into actionable plans Organized approach to managing complex projects in fast-paced environments Curiosity about AI and automation in operationsBenefits Collaborative environment with cross-functional teams Opportunities to work on cutting-edge marketing technology Exposure to diverse marketing channels and analytics tools Focus on improvement of processes using AI and automation Potential for professional growth in a dynamic fieldOur client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.