Managing Director - Fluent Software Group (USA)
A note to prospective candidates : this posting represents a pipeline opportunity. We are a growing organization that believes in getting ahead of our talent needs rather than reacting to them. By building relationships with exceptional leaders today, we position ourselves and you, for success tomorrow. There is no guarantee of an immediate role, but we are genuinely interested in connecting with the right people and keeping the conversation going as our portfolio expands.About Fluent Fluent Software Group is part of Valsoft Corporation's family of operating groups, a global leader in acquiring and growing vertical market software companies. We focus on specialized industries where deep expertise truly makes the difference.At Fluent, we partner with founders to actively scale what they've built. We bring hands-on operators, proven playbooks, and the resources to accelerate growth, so your business doesn't just continue; it compounds.The Role This position provides critical operational leadership to a company and potentially a portfolio of companies within a growing software vertical. As the leader of a Business Unit, you will be responsible for developing and implementing the business's strategic plan across all major functions, including sales and marketing, R&D, customer service, professional services, and human resources.You will work closely with the leadership team to identify, define, and execute strategies required to achieve growth plans and operating objectives, with a focus on improving operational excellence. This role carries full accountability for the business unit's results, making it ideal for a driven leader eager to make a significant impact.Key Responsibilities Own the long-range, annual, and quarterly financial and non-financial goalsDevelop and communicate a clear vision of goals and objectives, strategies, and philosophies about growth, revenue generation, profitability, and customer careManage day-to-day operations, including sales performance, opportunity management, forecasting, R&D capacity, and customer supportAttend promotional events which include but not limited to tradeshows and panelsSales and MarketingDrive revenue growth, working with the sales team to identify new opportunities and execute growth strategies including cross/upsell and entering adjacent marketsDevelop and implement best in class sales operations and sales infrastructure to enable effective scale and ensure process disciplineDevelop and maintain competitive intelligence programs, generating industry trend reports to inform new feature and product developmentImprove use of Salesforce and other internal tools to increase forecasting capability, implement targets, and provide actionable insights to executive team and board of directorsCreate and implement KPIs for sales team to measure performance and productivity (ex: CAC / LTV); develop performance dashboards and establish reporting process (measure NRR and MRR trends)Work with sales leaders in establishing quotas, budgets, compensation plans and pricing optimizationManage key relationships with large accounts is mandatoryCustomer Care/Customer SuccessExecute an effective, long-term customer success program for clientsImplement and maintain client support initiativesFacilitate both in-house and client training sessionsMonitor and document Customer Success metrics, including program usage, satisfaction levels, ticket throughput, and resolutionCoordinate the administration of annual customer satisfaction surveys (NPS) and other communication toolsResearch and DevelopmentEnsure clear product roadmaps are established, followed, and adapted to meet market needsBalance investment in R&D with maintenance efforts to maximize new customer growth and retain existing clients while maintaining efficient Customer Care and R&D operationsTrack Product Manager prioritization of R&D tasks, ensuring they are entered into the corporate system and executed by software developersFacilitate the growth of Product Managers by aligning their activities with job descriptionsAI Strategy and Agentic Workflow TransformationAs AI reshapes the competitive landscape of software, this role carries direct accountability for ensuring the business unit is not experimenting with AI — but systematically deploying it. The GM is expected to lead the transition from AI-assisted workflows to agentic systems that reduce human intervention, increase throughput, and compound value over time.Champion the infusion of AI across all business unit functions — from sales operations and customer success to R&D delivery and financial forecasting — identifying where autonomous systems can permanently replace manual stepsDefine and track the unit's AI maturity roadmap, measuring progress from assisted tooling to agentic workflows that decide and execute with minimal human oversightPartner with R&D leadership to embed AI into the software development lifecycle (SDLC), prioritizing initiatives that move the product from a system of record to a system of actionEstablish clear signal/noise discipline around AI adoption — distinguishing high-impact implementations that compound value from performative experimentation that stalls progressHold teams accountable for documenting AI-driven outcomes: time saved, decisions automated, costs avoided, and quality improvements — translating experiments into measurable business leverageAlign the team to the future state of agentic AI by building internal capability, sponsoring cross-functional learning (including developer-led spotlights and structured retrospectives), and creating a culture where AI adoption is treated as a core operational competencyEvaluate and govern AI tool adoption across the unit, ensuring data security, compliance, and vendor accountability are maintained as automation expandsProfessional ServicesEnsure we are delivering profitable projects by monitoring billable utilizations, staff OPEX and contribution marginEstablish strategies to increase NRRTrack on a monthly basis results with the Head of Professional ServicesFinancial ManagementReview with Senior Management and the teamAdvance performance by driving improvements in revenue, profit, customer retention, loss prevention, and expense ratiosAnnual, quarterly, and monthly revenue results/forecasts and costsParticipate in the development of internal department policies and programs to support quality and growthDrive P&L, ROI, EBITDA, rule of 40 and ARR/IRR performance of businesses and ensure companies are meeting organizational objectivesHuman ResourcesPartnering with your HR lead in:Driving talent retention and developmentComplying with local employment legislationDeveloping a true local company cultureGrowth through M&AEngage in M&A activities, working closely with the Valsoft investment group on acquisition strategy and M&A initiativesOversee post-acquisition initiatives to integrate companies into your business unit, focusing on operational transformation and implementation of efficienciesKnowledge, Skills and AbilitiesProven experience in senior leadership roles within the software or technology sectorStrong skills in developing and executing strategic business plans across multiple functionsDemonstrated success in driving revenue growth and market expansionHands-on approach to managing daily operations and improving operational efficiencyDemonstrated understanding of AI adoption in enterprise software environments, with the ability to distinguish high-signal AI work from experimentation and drive agentic transformation across business functionsComfort operating in ambiguity with the ability to drive clarity, prioritize ruthlessly, and align teams around outcomes rather than activityWhy Fluent? High Autonomy, High Impact: Own your work from Day 1Serious Career Growth: Exposure to M&A, integration, and scaling operationsLearning-Driven Culture: We invest heavily in talent developmentEntrepreneurial Energy: No two days look the sameCompetitive Offer: Compensation, Health, dental, vision, PTO, and moreTeam-First Mindset: Regular events, collaboration, and global connections#FluentSoftware