Field & Events Marketer
Occupations:
Meeting, Convention, and Event PlannersMarketing ManagersMarket Research Analysts and Marketing SpecialistsAdvertising and Promotions ManagersSearch Marketing StrategistsIndustries:
Civic and Social OrganizationsPromoters of Performing Arts, Sports, and Similar EventsAgents and Managers for Artists, Athletes, Entertainers, and Other Public FiguresSpecial Food ServicesSpectator SportsWing is seeking elite talent to join M32 AI (backed by top-tier Silicon Valley VCs), dedicated to building agentic AI for traditional service businesses. Think of it like a startup within a corporate: fast moving and agile, with the stability of a corporate, and zero bureaucracy.We're hiring a Field & Events Marketer to own our presence at industry events, tradeshows, and conferences across North America. You'll source the right shows, run them end to end, and be the person on the ground making sure every event drives real pipeline.This is a hands-on role for someone 1-4 years into their career who loves logistics, thrives in fast-paced environments, and gets a kick out of pulling off a great event. You'll partner closely with sales, marketing, and product to turn booth space and badge scans into meetings, opportunities, and closed revenue.Why This RoleYou'll own a high-visibility function from day one. Every event is a chance to shape how customers, prospects, and the industry see us. If you want to grow fast, take real ownership, and build a portfolio of events you're genuinely proud of, this is the seat for you.What You'll DoSource and prioritize events. Research, evaluate, and recommend tradeshows, conferences, and industry events that align with our ICP and revenue goals. Own a rolling 12-month event calendarNegotiate and contract. Manage relationships with event organizers, vendors, and venues. Negotiate sponsorships, booth space, speaking slots, and add-ons to stretch every dollarPlan and execute end to end. Own every detail, including booth design and shipping, swag, collateral, lead capture, badge scanners, AV, catering, hotel blocks, and travel logistics for the teamBe the on-site point of contact. Attend every event in person. Set up and tear down booths, troubleshoot in real time, and make sure our presence looks sharp from start to finishPrep the team. Brief attending team members on objectives, talking points, target accounts, and logistics. Make sure everyone knows where to be, when, and what to doDrive pipeline with sales. Partner with sales to book pre-show meetings, run dinners and customer events on-site, and ensure every lead is captured, qualified, and followed up on quicklyRun pre- and post-event campaigns. Work with marketing on email outreach, landing pages, paid promotion, and social to drive booth traffic and meeting bookings before the showOwn the budget. Manage event spend across the full calendar. Track costs, forecast accurately, flag risks early, and make smart trade-off decisions when priorities shiftDefine KPIs and report on results. Set clear KPIs for each event (leads, meetings, pipeline, ROI) and build clean post-event reports that show what worked, what didn't, and how to improve next timeWhat We're Looking For1 to 4 years of experience in event marketing, field marketing, or event coordination, ideally B2B or techA track record of organizing events end to end, even at smaller scale. You can point to shows you ran and what came out of themExperience managing an events budget. You know how to forecast, track spend, and make trade-offs to maximize ROIComfortable defining KPIs and building reports that connect event activity to pipeline and revenueGenuinely into AI and using it to work smarter. You can show us specific projects, tools, or workflows where you've used AI to automate or improve your work as an events marketer (research, vendor outreach, post-event reporting, content drafting, lead enrichment, etc.). This is a must, not a nice to haveFamiliarity with HubSpot is sufficient on the CRM side; we'll take care of the restStrong project management instincts. You stay on top of timelines, budgets, vendors, and dozens of moving pieces without dropping the ballComfortable negotiating with vendors and event organizers to get the best termsExcellent communicator, written and in person. You can rally a team, brief executives, and chat up prospects on a show floor with equal easeCalm under pressure. Things go wrong at events; you problem-solve on your feetWilling and able to travel 30 to 50% during peak event seasons across North America, with potential European travel as we expandLocation and Work AuthorizationThis is a fully remote role open to candidates based in the US or Canada. Because travel is core to the job, we need you to live within roughly an hour of a major airport hub with frequent direct flights. This keeps travel costs reasonable and gets you to events without painful layovers.Qualifying US hubs include (but aren't limited to):Atlanta (ATL), Boston (BOS), Charlotte (CLT), Chicago (ORD/MDW), Dallas (DFW), Denver (DEN), Detroit (DTW), Houston (IAH), Los Angeles (LAX), Miami (MIA), Minneapolis (MSP), New York (JFK/EWR/LGA), Philadelphia (PHL), Phoenix (PHX), San Francisco (SFO), Seattle (SEA), Washington DC (IAD/DCA)Qualifying Canadian hubs:Toronto (YYZ), Vancouver (YVR), Calgary (YYC), Montreal (YUL)If you're near another major hub with strong direct connectivity to the cities where industry events typically happen (Las Vegas, Orlando, San Francisco, NYC, Chicago, Austin), we'd love to hear from you.Work authorization: You must have the right to work in the country where you live. We are not able to offer visa sponsorship for this role.Nice to haveExperience with event tools like Cvent, Splash, Bizzabo, or GoldcastExperience working with international events or vendorsBackground in B2B SaaS or a similar fast-paced tech environmentNote: due to the seniority of this role, you are exempt from completing any initial assessments sent to you via email. If you do receive them, simply ignore them.We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us. Competitive salary Performance‑based bonuses Software for Upskilling & Productivity Paid Time Off Health Insurance High autonomy, low bureaucracy Fast-track to leadership for high performers Direct access to founding team High visibility, autonomy and ownership