Adobe Journey Optimizer Developer

Company DescriptionNavolytics is a technology consulting company that helps organizations unlock the value of their data through Azure-based analytics, machine learning, and cloud solutions. We transform raw data into actionable insights that support better decision-making, improved customer experiences, and more efficient operations.Navolytics delivers scalable, secure, and compliant solutions using technologies such as Azure Machine Learning, Power BI, Azure Synapse Analytics, Databricks, and Adobe Experience Cloud. We also help clients modernize their data infrastructure through Azure cloud migration, data architecture, governance, auditing, and platform optimization services.Role DescriptionNavolytics is seeking an Adobe Journey Optimizer Developer for a full-time, fully remote W-2 consulting position. Candidates must be located in Texas.The Adobe Journey Optimizer Developer will design, build, test, and maintain personalized customer journeys and marketing campaigns using Adobe Journey Optimizer. This role will translate business and marketing requirements into scalable technical workflows while integrating Adobe Journey Optimizer with Azure-based data sources and other enterprise systems.The developer will work closely with marketing, analytics, data engineering, product, and client stakeholders to ensure customer journeys are aligned with business objectives, customer insights, compliance requirements, and measurable performance goals.Key responsibilities include:Designing and implementing customer journeys using Adobe Journey OptimizerConfiguring journey events, conditions, actions, segments, audiences, and decision logicDeveloping personalized messaging across email, push, SMS, web, and other supported channelsTranslating business and marketing requirements into technical journey designsIntegrating Adobe Journey Optimizer with Adobe Experience Platform and external data sourcesConnecting customer journey workflows with Azure services such as Azure Data Lake Storage, Azure Synapse Analytics, and DatabricksConfiguring profile, event, audience, and message payloads using JSON and API-based integrationsDeveloping and supporting REST API and event-driven integrationsImplementing reusable templates, personalization rules, and dynamic contentTesting journey logic, audience qualification, message delivery, and channel behaviorTroubleshooting journey failures, data issues, integration errors, and delivery problemsMonitoring journey performance and recommending improvements based on customer and campaign dataSupporting batch, streaming, and real-time customer engagement use casesEnsuring customer journeys comply with privacy, consent, security, and marketing communication requirementsDocumenting solution designs, integrations, configurations, and operational proceduresParticipating in code reviews, technical discussions, and client meetingsSupporting ongoing enhancements to Adobe Journey Optimizer and the broader customer experience platformQualificationsCandidates should have:Hands-on experience with Adobe Journey Optimizer, including journey configuration, orchestration, segmentation, audience management, and personalizationExperience with Adobe Experience Platform and related Adobe Experience Cloud technologiesKnowledge of customer profile schemas, datasets, events, identities, audiences, and activation workflowsStrong understanding of REST APIs, event-driven architectures, webhooks, integrations, and data modelsExperience configuring JSON-based payloads for customer profiles, events, messages, and external actionsPractical scripting or programming experience using JavaScript, Python, or a similar languageExperience integrating Adobe Journey Optimizer or similar platforms with cloud-based data systemsFamiliarity with Azure data services such as Azure Data Lake Storage, Azure Synapse Analytics, Azure Data Factory, and DatabricksExperience collaborating with marketing, product, analytics, and data engineering teamsThe ability to translate customer engagement objectives into scalable technical solutionsExperience defining and measuring journey and campaign KPIsKnowledge of customer data privacy, consent management, security, and marketing compliance requirementsStrong testing, debugging, documentation, and problem-solving skillsStrong written and verbal communication skillsThe ability to work independently in a remote, client-facing consulting environment and manage multiple initiativesPreferred QualificationsThe following experience is beneficial:Adobe Journey Optimizer or Adobe Experience Platform certificationsExperience with Adobe Real-Time Customer Data PlatformExperience with Adobe Campaign, Adobe Target, or Adobe AnalyticsExperience implementing omnichannel customer journeysFamiliarity with offer decisioning, experimentation, and next-best-action use casesExperience with SQL and customer data analysisExperience with machine learning or predictive analytics workflows used for audience targeting and personalizationFamiliarity with CI/CD, version control, and automated deployment practicesPrior consulting or professional services experienceExperience supporting large-scale enterprise marketing automation or customer experience platformsEducationA bachelor’s degree in Computer Science, Information Systems, Engineering, Marketing Technology, or a related field is preferred. Equivalent practical experience will also be considered.Compensation and Employment DetailsEmployment type: Full-time W-2 consulting positionBase salary: $120,000–$130,000 annuallyLocation: Fully remote; candidates must be located in TexasWork authorization: Applicants must be legally authorized to work in the United States without current or future employer sponsorship. Navolytics is not able to provide immigration or visa sponsorship for this position.