French Regional Marketing Specialist

Role Overview:The Regional Marketing Specialist at Bitunix is responsible for executing localized marketing strategies. This role supports business strictly from a marketing perspective, providing localized narratives, assets, and visibility for partnerships, and activations.The role works closely across functions to ensure all regional initiatives are culturally relevant, compliant, and performance-driven.Key Responsibilities:Localization & ContentLead localization of website content, in-app content, marketing collaterals, creatives, and educational materials.Coordinate translation workflows with internal teams and external vendors to ensure accuracy and timely delivery.Maintain brand consistency across all localized touchpoints while respecting regional and regulatory nuances.Ensure localized content aligns with SEO and ASO best practices.Social Media & CommunityPlan and execute localized social media strategies across X, Instagram, Telegram, and region-specific platforms.Adapt global content frameworks into culturally resonant regional formats.Collaborate with community moderators, ambassadors, and local partners to support engagement and conversations.Monitor sentiment, trends, and community feedback to optimize messaging and content.Marketing SupportAssist the cross-team/global team in providing marketing materials, localized messaging, and visibility support for regional partnerships, KOLs, and affiliates.Support partner activations and campaigns with region-specific narratives and assets.Act as a marketing point-of-contact for BD initiatives, without owning BD targets.Requirements1–3 years of experience in regional marketing for French (crypto, fintech, or tech preferred).Strong understanding of regional digital platforms, crypto audiences, and cultural nuances.Experience collaborating with cross-departmentalUnderstand the terminologies, and market insights.Strong coordination, communication, and execution skills.French Native and English required