Portfolio Analytics & Strategy Group Manager - Marketing & Customer Analytics

Portfolio Analytics & Strategy Group ManagerAt PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company's success. As a Portfolio Analytics & Strategy Group Manager within PNC's Balance Sheet Analytics & Modeling Marketing & Customer Analytics organization, you will be based in Wilmington, DE, Pittsburgh, PA or Tysons Corner, VA.Role Overview We are seeking a senior, strategic analytics and campaign delivery leader to head Cards and Lending campaign execution and analytics across Consumer Card, Business Card, Unsecured Installment Loans (UIL), HELOC, and Mortgage products. This Senior role is accountable for end to end campaign delivery, governance, optimization, and performance insights, while setting the strategic direction for how campaigns are executed, measured, and scaled. This leader will manage a high impact team of 7 (4 full time employees and 3 contractors) and partner closely with Marketing, Credit Policy, Risk, Product, Data Science, and external vendors to ensure campaigns are delivered with precision, compliance, and measurable business impact.Key Responsibilities Strategic Campaign Leadership Campaign Execution & Platform Management Cross Functional & Vendor Partnership Analytics, Reporting & Insights People LeadershipPreferred skills & experience: 15+ years of progressive experience in marketing analytics, campaign delivery, or related roles within financial services or lending. Demonstrated senior leadership experience managing teams and influencing across Marketing, Product, Risk, and Analytics organizations. Deep knowledge of retail lending products, including credit cards, personal loans business cards, HELOC, and mortgage. Strong expertise in prescreen and non?prescreen acquisition campaigns, including proactive prescreen and reactive prescreen processes. Proven ability to translate complex analytics into executive?level insights and decisions. Familiarity with campaign execution and analytics tools such as Experian Ascend Marketing, Tableau, SQL, Hadoop, HIVE, and Python (preferred). Excellent communication, leadership presence, and results orientation, with a strong sense of accountability and urgency.PNC is an in-office company that fosters a supportive culture where employees can thrive and achieve balance. We encourage candidates to connect with their recruiter and hiring manager to understand workplace expectations and ensure the role aligns with their goals. PNC will not provide sponsorship for employment visas or participate in STEM OPT for this position.