Marketing Intern

POSITION OVERVIEWKaitlyn Wolfe is seeking a creative and proactive Marketing Intern (unpaid internship) to assist in capturing and creating compelling content that highlights our interior design and build expertise. This role is ideal for someone who loves storytelling, understands social media trends, and enjoys crafting engaging digital experiences. You will play a key role in content creation, social media management, and general marketing support, collaborating closely with our marketing team to bring fresh, innovative ideas to life.RESPONSIBILITIES ● Content Creation: Support the marketing team in creating, capturing, editing, and posting contentacross all social media platforms.● Content Planning: Contribute to content planning by maintaining the content calendar andbrainstorming fresh, engaging post ideas.● Behind-the-Scenes Footage: Assist with branding and content days by capturing behind-the-scenesfootage from project sites, design meetings, and styling sessions.● Video Editing: Edit and produce dynamic short-form videos and reels using tools like Canva, CapCut, orAdobe Suite.● Social Scheduling: Organize and schedule social content using Notion, Preview and Meta Business Suite to ensure consistent brand presence.● Performance Monitoring: Monitor, track, and analyze social media performance and engagement metrics, providing insights to support and optimize the Marketing Scorecard.● Project Management: Help manage marketing projects and timelines through Notion, ensuring seamless coordination and timely delivery.● Team Participation: Participate in marketing meetings, offering innovative ideas and valuable insights to help shape brand strategy and guide content direction.● Brand Consistency: Ensure all content adheres to the brand guidelines for Kaitlyn Wolfe, SUBSTRATE, GROUND FLOOR & SHOP MY WAREHOUSE to maintain consistent messaging and visual identity.● General Support: Offer general marketing support, including assisting with profile updates, branding initiatives, and design-related tasks as needed.REQUIRED SKILLS/ABILITIES ● Experience: Some experience in a marketing role, preferably within creative industries (internship or coursework acceptable).● Digital Proficiency: Familiarity with digital marketing platforms, content management systems, and tools. ● Video Content Creation: Basic experience in creating video content, reels, and social-first storytelling.● Aesthetic Sense: Ability to capture aesthetically compelling content that aligns with our brand.● Software Skills: Basic proficiency in Canva, Adobe Creative Suite, or CapCut.● Communication: Strong communication and organizational skills.● Detail-Oriented: Capable of managing multiple, time-sensitive projects and priorities simultaneously.● Design Interest: A keen eye for design, interiors, and aesthetics is a plus!● Familiarity with Design Tools: Knowledge of design software and processes is a strong advantage.LEARNING OBJECTIVES● Gain experience in social media strategy and content creation for a luxury design brand.● Learn how to plan, execute, and analyze social media campaigns.● Get exposure to branding, marketing design, and industry collaborations.● Develop skills in visual storytelling and digital marketing best practices.● Learn to create engaging and relevant content tailored to different social media platforms, including writing captions and creating visuals.● Develop skills in engaging with the audience, responding to comments/messages, and fostering positive interactions.● Understand the basics of developing a social media strategy, including setting goals and creating a content calendar.● Stay informed about the latest trends and developments in social media marketing, including new features and content consumption trends.● Develop skills in working collaboratively with team members across marketing, design, and public relations.● Regularly reflect on experiences and learnings to identify areas for improvement and seek feedback from supervisors.CORE VALUESGrowth MindsetLifelong Learning & HumilityInspired by NatureGiving BackPurpose-DrivenCelebrating Diversity & InclusionThis internship is a fantastic opportunity for a college-level student looking to kick-start their career in marketing while working in a dynamic and creative environment. If you have a passion for design, storytelling, and social media, we encourage you to apply!