Performance Creative Designer (Graphic + Video + AI Photo Creation) - Remote/SD

Location: Remote (San Diego preferred) / Local candidates a plus Job Type: Full-time or Contract-to-Hire Compensation: $28–$30 per hour (based on experience) About Workfuel Workfuel is a performance-driven marketing company helping home service businesses generate consistent leads through paid advertising and high-converting creative. We specialize in Meta (Facebook & Instagram) ads, and creative quality is one of the biggest drivers of our results. Role Overview We’re hiring a Performance Creative Designer who is equally strong in graphic design and video editing, and who is highly skilled in AI-powered photo creation and editing. This role is focused on producing scroll-stopping ad creatives for client campaigns — fast turnaround, high volume, and conversion-focused. If you enjoy combining design, video, AI tools, and marketing strategy, this role is a great fit. What You’ll Be Doing Design Facebook & Instagram ad images for client ad campaigns Edit short-form video ads and reels (15–30 seconds) Create and enhance images using AI tools (technicians in action, homeowner lifestyle shots, service visuals) Perform advanced Photoshop image editing and manipulation Rapidly produce creative variations for ad testing Contribute new creative ideas to improve ad performance Work closely with marketing strategy to support paid campaigns This is a fast-paced production role, not a slow brand-design position. AI Photo Creation Is a Core Skill (Important) You should be comfortable: Generating realistic AI-based photography Editing and refining AI images to look natural and professional Creating visuals when real photos are unavailable Using AI to dramatically speed up production without sacrificing quality Experience with tools such as Midjourney, Firefly, Runway, Nano Banana, or similar is strongly preferred. Required Skills & Experience Mid to senior-level experience in graphic design and video editing Strong Photoshop skills (photo editing, manipulation, compositing) Experience creating short-form video content for ads or social Understanding of direct-response marketing and paid ads Ability to work quickly while staying extremely organized Experience producing creatives for client campaigns (agency experience a plus) Tools You Should Be Comfortable With Adobe Photoshop CapCut or Final Cut AI image and creative tools Figma (plus) Meta ad creative formats (preferred) What We Value Most Speed and reliability Strong organization and time management Creative thinking paired with marketing awareness Ability to handle feedback and iterate quickly Comfort working in a performance-driven environment Who This Role Is Best For Designers who understand conversion-focused creative Video editors who enjoy short-form content and have a strong design sense Creatives excited about using AI as a production advantage People who thrive in fast-paced agency environments Application Instructions To apply, please include: Portfolio or examples of ad creatives (static ads + video reels ONLY) Examples of AI-enhanced imagery (if available) A short note on your experience with paid ad creative and AI tools Selected candidates may be asked to complete a short creative test as part of the interview process. Job Types: Full-time, Part-time Pay: $28.00 - $30.00 per hour Benefits: Flexible schedule Application Question(s): Describe your experience creating static and video ad creatives for Facebook or Instagram. What types of ads have you worked on? This is a fast-paced role with quick turnarounds. How do you manage speed, organization, and feedback when producing multiple creatives at once? What AI tools do you actively use for image creation or photo editing, and how do you typically use them in your workflow? Work Location: Hybrid remote in Chula Vista, CA 91911