Senior Vice President, Marketing

Become a Part of the NPT TeamNational Philanthropic Trust is a public charity dedicated to providing philanthropic expertise to donors, foundations, and financial institutions, enabling them to realize their philanthropic aspirations. NPT was founded in 1996. Since that time, we have raised more than $80.2 billion in charitable contributions and currently manage $57.1 billion in charitable assets. We have made more than 930,000 grants totaling more than $37.7 billion to charities all over the world. We rank among the largest grantmaking institutions in the United States.Our mission is to increase philanthropy in society. To that end, our experienced staff of philanthropic professionals are fully prepared to help you establish and administer your donor-advised fund. NPT is led by a Board of Trustees composed of nationally known experts in philanthropy andbusiness.At National Philanthropic Trust, we foster a welcoming environment for all. People are valued and respected for who they are—with opportunities to bring their entrepreneurial spirit and talents to increase giving around the world. We have an inclusive, supportive, collaborative culture that makes National Philanthropic Trust one of the most rewarding places to work.Position SummaryThe Senior Vice President, Marketing is the strategic leader responsible for NPT’s marketing vision, brand positioning, and go-to-market execution across advisor, enterprise, premier, and family office client segments.This role oversees the full marketing function—enterprise brand strategy, demand generation, product marketing, digital strategy, and marketing enablement—while partnering closely with Growth, Product, Family Office, Legal, Development, and Philanthropic Solutions teams.As a senior leader within the organization, the SVP will evolve and scale the Marketing organization to drive impact, strengthen cross-functional execution, and position NPT as a leader in the donor-advised fund and philanthropic advisory space.What You’ll LeadStrategic Marketing LeadershipDefine and execute enterprise-wide marketing strategy aligned to growth and fundraising goalsTranslate strategy into integrated, actionable go-to-market campaignsPartner with executive leadership to align marketing with product and client prioritiesBrand & Market PositioningLead NPT’s brand strategy, identity, and market positioningEnsure consistent messaging across all channels and client touchpointsEvolve brand to support expansion into new markets and offeringsDemand Generation & Growth Lead the demand and engagement strategy across prioritized client segmentsDrive integrated campaigns to increase awareness, acquisition, and retentionEstablish KPIs, dashboards, and ROI measurement frameworksProduct & Solutions MarketingLead positioning and go-to-market strategy for products and solutionsTranslate complex offerings into compelling value propositionsSupport product launches and lifecycle marketing initiativesDigital & Marketing OperationsOversee website, SEO/SEM, email, content, and marketing automationBuild scalable systems, processes, and analytics capabilitiesUse data and insights to optimize performanceMarketing EnablementEquip Growth and relationship teams with tools and content to engage clients and partnersAlign materials with client segments and sales strategiesOrganizational LeadershipBuild and lead a high-performing marketing teamDefine structure, accountability, and operating modelManage budget, vendors, and resource allocationLocation & CompensationLocation: Conshohocken, PA (Hybrid)Schedule: Onsite Tuesday–Thursday; remote Monday & FridayBase Salary: $200,000 – $245,000Bonus: 33% annual discretionary bonusWhat You Bring15+ years of marketing leadership experience (financial services, fintech, or related)Proven success in driving growth through integrated marketing and demand generationExperience with advisor networks and partner-led growth models Strong background in product or solutions marketing, including technology‑enabled and SaaS businessesExpertise in marketing technology, CRM systems, and analyticsDemonstrated ability to build and scale high-performing teamsExecutive presence with strong cross-functional influenceBachelor’s degree required; MBA or advanced degree preferredHow Success Is MeasuredEnterprise growth and pipeline performanceBrand strength and market positioningCampaign effectiveness and marketing ROIConversion across the client lifecycleSpeed and impact of go-to-market executionTeam performance and organizational effectivenessJoin NPTHelp shape the future of philanthropy by building a modern, data-driven, and growth-oriented marketing function at a mission-driven organization.Apply or learn more today.