Growth Marketing Manager (Web3)
Growth Marketing Associate (Web3 / DeFi Infrastructure)We’re hiring a Growth Marketing Associate for one of our clients in the Web3 infrastructure space. They build mission-critical data infrastructure used by decentralized finance (DeFi) applications—think the systems that help protocols operate reliably by providing accurate, real-time market data.Our client is entering a new growth phase focused on deeper adoption with large, high-usage DeFi protocols. We’re looking for someone who can amplify that story, grow awareness, and help the brand show up consistently and credibly across the ecosystem.Role snapshotLocation: Remote (global); a CET/CEST-friendly timezone is preferred for team overlapExperience: 4+ years in growth marketing, social, or content (Web3 experience strongly preferred)Team: Small, hands-on marketing function with high ownershipFocus: Social-first distribution, relationship building, and content that drives engagementWhat you’ll doOwn day-to-day social execution across X (Twitter), Telegram, and LinkedIn (planning, posting, replies, community engagement, and brand presence)Turn raw inputs (product updates, partnerships, launches, research, founder perspectives) into high-performing content (threads, short posts, narratives, hooks, lightweight campaign concepts)Build and maintain relationships with ecosystem accounts, partners, creators/KOLs, and community members (including proactive outreach and DMs where appropriate)Track the conversation and act quickly on timely moments (trend-spotting, reactive content, contextual posting)Run experiments and iterate (new formats, posting cadences, messaging angles); measure performance and double down on what worksCollaborate closely with internal stakeholders (product/BD/founders) to translate technical updates into clear, compelling messaging for a DeFi-native audienceYou’re a strong fit if youSpend a lot of time in Web3 spaces and genuinely enjoy participating (X, Telegram, Discord, etc.)Have strong content instincts and can predict what will resonate with a crypto-native audienceUnderstand DeFi at a practical level (you’ve used products and you’re comfortable with core concepts like oracles, liquidity, perps, lending, and stablecoins)Can work with technical, builder-first products (you don’t need to code, but you can communicate technical value accurately)Write clearly and can adapt tone to match different voices (brand voice, team voice, founder voice)Work autonomously, spot gaps, and move without needing heavy directionLike trying new workflows and tools (including AI) to increase output and speedNice to haveYou’ve grown an account or community before (any platform; any size)Your personal X account shows consistent engagement or thoughtful participation in the ecosystemBasic visual skills (Figma, Canva, templates) and/or simple video editing (CapCut, VEED, Final Cut, After Effects)SEO fundamentals and comfort with CMS tools (WordPress, Webflow, Framer or similar)Familiarity with project management tools (Notion, Asana, Linear or similar)What it’s like working with this clientHigh ownership and visible impact (small team, minimal bureaucracy)Clear goals with freedom in how you execute (no micromanagement)Fast learning curve (you’ll be trusted with meaningful work early)Direct, candid communication and a culture that values reliability, clarity, and accountability