Marketing and Business Administration Specialist

Company DescriptionMetro Lakes Marina & Rentals, located on the beautiful Lake Minnetonka in Minnesota, provides a variety of services, including boat docking, boat slip rentals, pontoon rentals, fishing boat rentals, and personal watercraft rentals. The company is dedicated to enhancing customers' lake experiences with high-quality services and exceptional customer care. With a focus on leisure and water activities, Metro Lakes Marina & Rentals is a trusted destination for lake enthusiasts seeking both relaxation and adventures. The marina fosters a welcoming and dynamic environment for its employees and patrons alike.Role Description/Key Responsibilities Metro Lakes Marina & Rentals is seeking a dynamic and organized Head of Marketing & Business Administration to lead our marketing efforts while ensuring smooth business operations. This role is perfect for someone who thrives in both creative and administrative environments and enjoys working in a vibrant, customer-focused marina setting.Develop and manage marketing automation campaigns, including email marketing strategies to drive engagement and bookingsOversee and grow our social media presence across platforms with engaging, on-brand contentPlan and execute events and promotions to attract customers and enhance community engagementEnsure full compliance with licenses, permits, and regulatory requirementsTrack marketing performance metrics and adjust strategies accordinglyCollaborate with leadership on business growth initiatives and operational improvementsMaintain organized records and administrative processesQualificationsBachelor's degree in Marketing, Business Administration, or related field requiredStrong expertise in Market Planning and Marketing ManagementProven ability to conduct Market Research and analyze trendsExperience in Sales and business growth strategiesPublic Relations knowledge and ability to foster positive external relationsExcellent organizational and operational management skillsStrong leadership abilities with experience in managing teamsExceptional communication and interpersonal skillsBackground in water recreation, hospitality, or marina management is a plusCompensation & Benefits$60,000