Senior Account Executive

BACKGROUNDMultiply is an agency that breaks through the noise for brands by fighting boring.Our clients? Leading brands in the beverage and food/snack CPG sector. We're a team of creative leaders who deliver strategy grounded in business objectives, insights rooted in consumer and market research, and world-class earned-first creative. From consumer PR and social media to integrated earned, owned, and paid advertising campaigns, we help brands get attention the old- fashioned way -- earn it.Our team brings integrity, intelligence, and creative energy—and we live by three core values:Happy - A place where people genuinely want to come to workDaring - We value hard work and bold creativity that moves the needlePeople - We take care of each other and invest in growthDESCRIPTIONThe Senior Account Executive is a full-time position, reporting to the Account Director(s) and Vice President(s), and mentoring and managing Account Executive(s), Associate Account Executive(s) and Account Coordinator(s), and is responsible for leading PR and Social Media initiatives for their accounts.PRIMARY RESPONSIBILITIESAccount ManagementOversee, mentor and manage AEs, AAEs, and ACs, working closely with them to establish deadlines and timelines, map out work to be done and review work before it is shared with another supervisorEnsure account admin initiatives are running smoothly, inclusive of regular coverage updates, monitoring notes and all deliverables are provided on time. Demonstrate initiative in managing the team’s day-to-day client contact, including participating and leading client status callsManage day to day execution of account campaigns, including all account deadlines and work with team to achieve or exceed themBe able to anticipate and overcome challenges or obstacles on accounts - working closely with team members to ensure deadlines are not missed.Manage weekly team touchbases to ensure projects are on schedule and teams are set up for successOversee OOP and fee budgets to ensure we come under estimatesManage all client communication around account campaign execution, proactively answering questions and/or following up on approvals.Proactively take ownership of account programming and deliverables, both from the annual plan, as well as reactive assignments brought forth by clients.Assist in the development and final approval of all client materials and reporting.Work with account teams to develop press materials, including press releases and fact sheets, demonstrating a solid understanding of client’s positioning and key messagesWork with the Vice President and Account Director on account planning, including campaign and budget development.Demonstrate initiative in leading the planning process and identifying initiatives/opportunities for your accounts (1 opportunistic opportunity per account each quarter).Effectively present ideas to clients and potential clients.Earned Media TacticsYou're a hands on media relations professional who enjoys pitching, building relationships, and earning hitsManage the media relations outreach strategy, while making sure teams are hitting KPIs and flagging any roadblocks + solutions to reach goalsSecure an ongoing stream of tier 1 coverageInfluencer TacticsBe the expert in influencer trends and ensure team is knowledgeable about the landscapeReview all contracts and content briefs, working with Account Director to secure approvalsManage team members as they oversee influencer relationships, including research, vetting, contract negotiations, content creation, approvals and reporting.  Social Media and Influencer TacticsBeing knowledgeable on trends, working with the Director of Social Media to identify and help execute campaignsBe the expert in social trends and ensure team is knowledgeable about the landscapeManage development of client’s contentMonitor content performance and work with the Account Director or VP to recommend changes to content strategy, when needed.Manage paid social campaignsManage budgets month over monthEnsure metrics are on track with KPIsOffice Administration and ManagementYou're OrganizedEstablish and maintain a strong organizational system that ensures all deadlines are met and priorities are established daily, weekly, and monthly.Apply high attention to detail while juggling multiple priorities at onceShow passion for your work and put forth your best effort in everything you doYou're a Team PlayerEnsure good work is acknowledged and mistakes are dealt with properly/respectfully.Actively participating in company initiatives and meetingsDemonstrate sound judgment and discretion for conflict resolutionThink entrepreneurially and contribute positively to Multiply’s cultureYou're a MentorOffer help and advice to team members (even those not on your account teams)Be a positive role model within the officeCoach (and challenge) junior team members to propel their career growthQUALIFICATIONS5+ years of account management experience in PR, social, or integrated marketing agency with proven success managing mid-to-large client portfoliosTrack record of new business development, relationship building, and account growth; demonstrated ability to retain and expand existing client relationshipsStrategic thinker with ability to diagnose client challenges, develop account plans, and present solutions to leadership and clientsExpert-level communication and presentation skills; comfort presenting to C-suite executives and managing complex stakeholder dynamicsDeep knowledge of PR, social media and influencer marketing; ability to strategize across channels and partnersProficiency with management tools such as MuckRack and CisionCOMPANY BENEFITS100% Remote, within NYC metro area preferred100% paid Health insuranceDental, Vision, Life, Disability insurance options with access to mental health advisorsFSA/HSA options401(k) program Weekly Wellness HoursUnlimited Vacation Days11 Company HolidaysClosed Between Dec. 23 and Jan. 2Quarterly RetreatsBest in class technology and systems