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Lead strategy, trafficking, implementation, optimization, and reporting of paid media campaigns across managed digital media buys (Spotify, Pandora, VideoAmp, Buzzfeed) and social platforms through respective UI’s (Facebook Ad Manager, Google AdWords, Verizon Media, DV360, etc.
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You are a highly tech-savvy & experienced media buyer & manager of both Google Adwords & Facebook Ads. You also have solid experience working with Google Analytics & YouTube.
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This person will be responsible for developing and executing comprehensive paid media strategies across multiple platforms, including Google Ads, Meta Ads (Facebook and Instagram), YouTube Ads, and TikTok Ads. They will manage and optimize PPC campaigns to maximize ROI, conduct thorough keyword research and audience targeting, and create compelling ad creatives.
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A Paid Search (PPC) Specialist is responsible for strategizing and executing on our Google Ads and Bing Ads accounts. Strategic Campaign Management: Develop and execute PPC strategies, including Google Ads and Bing Ads, to drive traffic and conversions.
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Working knowledge of or direct experience with Google Ads, Facebook Ads Manager, LinkedIn Campaign Manager, and Google Display & Video 360 or other DSP required. Google Ads and/or Google Analytics certifications a plus.
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Mediabuying Facebook ads, Google Ads, TikTok Ads. You will also be given and trained on our tools to spy on competitive creatives, trends, PipiAds, TikTok and Meta ads libraries, app.
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Experience using Facebook Ads Manager, Twitter Ads dashboard, Google AdWords and other major social buying platforms. Experience with Facebook Ads, TikTok Ads, Google Display Network, programmatic display advertising, and video advertising on YouTube.
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Collaborate with stakeholders like Human Resources, Mobilization and Content to execute compelling pay-per-click advertising on Google AdWords, Bing and Facebook, alongside captivating video ads on YouTube andTWR.org. Craft engaging web articles and print/digital ads, design eye-catching display materials, and manage radio and social media promotions, including live coverage at major events.
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Experience with digital data from ad serving platforms (e.g. Google Campaign Manager, Other adservers), campaign planning tools (e.g. Prisma, Lumina, MediaOcean), website analytics software (e.g. Adobe Analytics, Google Analytics), paid search engine marketing data sources (e.g. Adwords, Marin.
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Experience buying through Facebook, Google AdWords, TikTok, Twitter, Snapchat, and other DSPs. Experience with DoubleClick, Google Analytics, Linkfire or FeatureFM, Shareablee. Experience buying through Facebook, Google AdWords, TikTok, Twitter, Snapchat, and other DSPs.
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Hands on experience with digital paid advertising platforms/tools such as Google Ads, Facebook Ads, Bing Ads, and Adroll, Develop and manage PPC campaigns on Google and Bing including, but not limited to keyword research, bidding strategy, execution, and optimization.
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As we continue to grow our advertising agency, Client Accelerators is seeking a Media Buyer / Digital Marketing Manager to research, strategize, & then run ads across YouTube, Facebook, TikTok, Google & other platforms.
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Proficiency in using MailChimp, WordPress, Shopify, Google AdWords, Google Analytics, Microsoft Office. Experience in Digital Marketing, E-commerce Merchandising and Web Production functions, SEO, Google Analytics, Paid Search, Social Media, Display, Video, Retargeting, Affiliate Marketing, Content Development, App Marketing, and Product Recommendation Engines.
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Experience with AdTech tools and platforms (i.e. Campaign Manager, DV360, Google Ads, Google Analytics, Meta, Snapchat) Oversee web tagging in Google Tag Manager across EA IPs.
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Experience with audience tools such as SCOUT (Mediahub quantitative surveying), Comscore, MRI, Exact Target; creative/brand evaluation and tracking tools like Kantar Millward Brown, Nielsen Brand Effects, YouGov, Dynata, Survat; Search tools like Adwords, Kenshoo; social tools like Crimson Hexagon, Netbase desired.
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