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As the Brand Director, you will provide leadership and serve as a general manager to help drive a new category (Lozenges) within the company. 7+ years experience as a Brand Manager / Senior Brand Manager - prefer 2 in a traditional consumer package goods environment and additional 2+ years experience at a smaller enterprise where you demonstrated your ability to draw from your education and large company experience to drive growth and increase market share.
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North America Intelligence & Insights is a team that represents a transformation of Shopper Insights, Category Leadership, and Space Engineering resources to support Sales and Marketing plans for enterprise, national, and regional customers across the PepsiCo portfolio.
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Responsible for identifying and prioritizing program/product development opportunities utilizing private brand business management & category expertise. Utilize private brand business management and category expertise to drive conversations and strategies to support private brand growth including meeting 1:1 with each GLB and attend cross brand calls.
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Beverage Careers Food Careers This purpose of the Category Manager is to maximize category sales and gross profit within the assigned category, thereby effecting positive results on the company’s overall market share.
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A Day In The Life as a Global Category Demand Planning Manager: Maintain forecasting models to support the creation of a rolling 24-month baseline forecast for all products within the portfolio of the assigned category and manage product data effectively to support categorization of the portfolio by lifecycle/stage, brand, category, and other product characteristics to determine appropriate forecasting models by portfolio segment/category.
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Leverage Shopper Insights and Category Management resources appropriately. as well as with World Headquarter personnel (e.g., Integrated Marketing, Sales Strategy, Brand Management, etc.
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This person will work with the Newell Global Brand Management, Country Marketing, Country Customer Marketing, Country Category Management, Consumer Insights, and the Sales Leadership team on implementing the Category strategies including business case development, pricing strategy, commercialization strategy by retail environment, competitor’s analysis, point of sale data.
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Experience in category management, trade or brand marketing, space planning, consumer research, sales and/or finance is a PLUS. Assist in managing brand activation to commercial financial targets.
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Recommends changes (e.g., promotions) to online category strategy based on customer and competitive insights, understanding of brand and vendor strategies, DSG company initiatives. Partners with eCommerce Marketing on digital marketing campaigns (Direct Mail, Email, Social Media) to maximize Omni-channel messaging and Product Management on site enhancements, SEO and SEM team to optimize search-related traffic.
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Partner and effectively build relationships with Sales and Marketing leadership including Fountain Foodservice Sales, Warehouse Direct, Packaged Beverages Immediate Consumption, Cola/ISO Systems, Managed Services, Convenience, Brand Marketing, Category Management, Market Research and Finance.
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Regularly participate in ongoing training, including brand and category education, to enable continuous professional development and drive skin care sales performance. Contribute to meeting or exceeding the stores goals related to retail and service sales, guest loyalty (including credit), retail shrink and omni-channel sales, with a specific focus on the skin care category as set by Ulta Beauty.
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The Skin Care Consultant (SCC) is responsible for maximizing sales in the skin category by engaging guests to determine their individual needs, assisting guests in the selection and purchase of skin care merchandise, and maintaining overall store standards, including cleanliness and replenishment.
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In our Snacks division, we have brands like Cape Cod, Goldfish, Kettle Brand, Lance, Late July, Pepperidge Farm, Snack Factory, and Snyder's of Hanover. You’ll work collaboratively with Shopper Insights, Customer Sales Leads, Headquarter Category Strategy and Sales Planning to achieve Campbell and customer objectives.
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The VP of Marketing will lead all aspects of marketing including brand management, shopper marketing, consumer insight, digital commerce, innovation, retailer co-creation, brand and product positioning, and marketing strategy.
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Summary: Carestream Health is seeking a Sr. Category Manager (Sr. Strategic Sourcing Manager; Sr. Commodity Manager) ideally at its Oregon facility, but will consider the Colorado or Rochester, NY locations.
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goods category management brand jobs Company: Unfi
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